The key role of managers' values in exporting: Influence on customer responsiveness and export performance

Journal of International Marketing

Volumn 18, Issue 2, 2010, Pages 1-19

  Sousa, Carlos M P ^a   Ruzo, Emilio ^b   Losada, Fernando ^b  

^a UNIVERSITY COLLEGE DUBLIN   (Ireland)

^b UNIVERSITY OF SANTIAGO DE COMPOSTELA   (Spain)

Author keywords

Customer responsiveness; Export performance; Individual values; Psychic distance

Indexed keywords

EID: 77952987944     PISSN: 1069031X     EISSN: None     Source Type: Journal    
DOI: 10.1509/jimk.18.2.1     Document Type: Article

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