Measurement of a customer satisfaction index for improvement of mobile RFID services in Korea

ETRI Journal

Volumn 30, Issue 5, 2008, Pages 634-643

  Park, Yong Jae ^a   Heo, Pil Sun ^a   Rim, Myung Hwan ^a  

^a Electronics and Telecommunications Research Institute (ETRI)   (South Korea)

Author keywords

Customer satisfaction index (CSI); Importance performance analysis; Mobile RFID services; Partial least squares (PLS); Radio frequency identification (RFID); Structural equation model analysis

Indexed keywords

CUSTOMER SATISFACTION; LEAST SQUARES APPROXIMATIONS; MOBILE PHONES; QUALITY CONTROL; RADIO WAVES; SALES; SURVEYS; TELECOMMUNICATION SERVICES; TELEPHONE SETS;

CUSTOMER SATISFACTION INDICES; IMPORTANCE-PERFORMANCE ANALYSIS; MOBILE-RFID SERVICE; PARTIAL LEAST SQUARE (PLS); STRUCTURAL EQUATION MODELING;

RADIO FREQUENCY IDENTIFICATION (RFID);

EID: 54249136882     PISSN: 12256463     EISSN: None     Source Type: Journal    
DOI: 10.4218/etrij.08.1308.0059     Document Type: Article

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