Switching barriers in the four-stage loyalty model

Advances in Consumer Research

Volumn 34, Issue , 2007, Pages 726-734

  Blut, Markus ^a   Evanschitzky, Heiner ^a   Vogel, Verena ^a   Ahlert, Dieter ^a  

^a UNIVERSITY OF MÜNSTER   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 43349108501     PISSN: 00989258     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Conference Paper

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