The longitudinal literature review on the interaction between manufacturing and marketing: A multidimensional content analysis

International Journal of Management and Enterprise Development

Volumn 3, Issue 1-2, 2006, Pages 114-146

  Hsu, Li Ling ^a   Lin, Tsong Ming ^b  

^a NATIONAL KAOHSIUNG UNIVERSITY OF APPLIED SCIENCES   (Taiwan)

^b NATIONAL YUNLIN UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Taiwan)

Author keywords

Conflict; Content analysis; ISI; Manufacturing; Marketing; Situational factors

Indexed keywords

EID: 33845695474     PISSN: 14684330     EISSN: 17418127     Source Type: Journal    
DOI: 10.1504/IJMED.2006.008246     Document Type: Article

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