Market intelligence dissemination across functional boundaries

Journal of Marketing Research

Volumn 33, Issue 1, 1996, Pages 47-61

  Maltz, Elliot ^b   Kohli, Ajay K ^a  

^a UNIVERSITY OF TEXAS AT AUSTIN   (United States)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0030517782     PISSN: 00222437     EISSN: None     Source Type: Journal    
DOI: 10.2307/3152012     Document Type: Article

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