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Volumn 27, Issue 2, 2005, Pages 163-171

An update of marketing student perceptions of learning activities: Structure, preferences, and effectiveness

Author keywords

Effectiveness; Learning; Marketing education; Pedagogy; Student perceptions

Indexed keywords


EID: 23844463754     PISSN: 02734753     EISSN: None     Source Type: Journal    
DOI: 10.1177/0273475305276641     Document Type: Article
Times cited : (131)

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