메뉴 건너뛰기




Volumn 25, Issue 1, 2016, Pages 21-26

Effectiveness of tobacco control television advertisements with different types of emotional content on tobacco use in England, 2004–2010

Author keywords

[No Author keywords available]

Indexed keywords

ADVERTISING; CROSS-SECTIONAL STUDY; EMOTION; ENGLAND; EPIDEMIOLOGY; HUMAN; PREVENTION AND CONTROL; SMOKING; TELEVISION; TIME FACTOR;

EID: 85028273819     PISSN: 09644563     EISSN: 14683318     Source Type: Journal    
DOI: 10.1136/tobaccocontrol-2013-051454     Document Type: Article
Times cited : (26)

References (29)
  • 1
    • 84857252761 scopus 로고    scopus 로고
    • Mass media campaigns to promote smoking cessation among adults: An integrative review
    • Durkin S, Brennan E, Wakefield M. Mass media campaigns to promote smoking cessation among adults: an integrative review. Tob Control 2012; 21: 127-38.
    • (2012) Tob Control , vol.21 , pp. 127-138
    • Durkin, S.1    Brennan, E.2    Wakefield, M.3
  • 2
    • 84899965062 scopus 로고    scopus 로고
    • Effectiveness of tobacco control television advertising in changing tobacco use in England: A population-based cross-sectional study
    • Sims M, Salway R, Langley T, et al. Effectiveness of tobacco control television advertising in changing tobacco use in England: a population-based cross-sectional study. Addiction 2014; 109: 986-94.
    • (2014) Addiction , vol.109 , pp. 986-994
    • Sims, M.1    Salway, R.2    Langley, T.3
  • 3
    • 84890202808 scopus 로고    scopus 로고
    • Effect of the first federally funded US antismoking national media campaign
    • McAfee T, Davis KC, Alexander RL, et al. Effect of the first federally funded US antismoking national media campaign. Lancet 2013; 382: 2003-11.
    • (2013) Lancet , vol.382 , pp. 2003-2011
    • McAfee, T.1    Davis, K.C.2    Alexander, R.L.3
  • 4
    • 84867194134 scopus 로고    scopus 로고
    • The impact of media campaigns on smoking cessation activity: A structural vector autoregression analysis
    • Langley TE, McNeill A, Lewis S, et al. The impact of media campaigns on smoking cessation activity: a structural vector autoregression analysis. Addiction 2012; 107: 2043-50.
    • (2012) Addiction , vol.107 , pp. 2043-2050
    • Langley, T.E.1    McNeill, A.2    Lewis, S.3
  • 5
    • 84898907039 scopus 로고    scopus 로고
    • The natural history of antismoking advertising recall: The influence of broadcasting parameters, emotional intensity and executional features
    • Dunlop SM, Perez D, Cotter T. The natural history of antismoking advertising recall: the influence of broadcasting parameters, emotional intensity and executional features. Tob Control 2012; 23: 215-22.
    • (2012) Tob Control , vol.23 , pp. 215-222
    • Dunlop, S.M.1    Perez, D.2    Cotter, T.3
  • 6
    • 79952006890 scopus 로고    scopus 로고
    • Socioeconomic variation in recall and perceived effectiveness of campaign advertisements to promote smoking cessation
    • Niederdeppe J, Farrelly MC, Nonnemaker J, et al. Socioeconomic variation in recall and perceived effectiveness of campaign advertisements to promote smoking cessation. Soc Sci Med 2011; 72: 773-80.
    • (2011) Soc Sci Med , vol.72 , pp. 773-780
    • Niederdeppe, J.1    Farrelly, M.C.2    Nonnemaker, J.3
  • 7
    • 7644222571 scopus 로고    scopus 로고
    • Generating quitline calls during Australia's National Tobacco Campaign: Effects of television advertisement execution and programme placement
    • Carroll T, Rock B. Generating quitline calls during Australia's National Tobacco Campaign: effects of television advertisement execution and programme placement. Tob Control 2003; 12: ii40-4.
    • (2003) Tob Control , vol.12 , pp. ii40-ii44
    • Carroll, T.1    Rock, B.2
  • 8
    • 82155185603 scopus 로고    scopus 로고
    • Which types of televised anti-tobacco campaigns prompt more quitline calls from disadvantaged groups?
    • Durkin SJ, Wakefield MA, Spittal MJ. Which types of televised anti-tobacco campaigns prompt more quitline calls from disadvantaged groups? Health Educ Res 2011; 26: 998-1009.
    • (2011) Health Educ Res , vol.26 , pp. 998-1009
    • Durkin, S.J.1    Wakefield, M.A.2    Spittal, M.J.3
  • 9
    • 72249083586 scopus 로고    scopus 로고
    • Effects of different types of antismoking ads on reducing disparities in smoking cessation among socioeconomic subgroups
    • Durkin SJ, Biener L, Wakefield MA. Effects of different types of antismoking ads on reducing disparities in smoking cessation among socioeconomic subgroups. Am J Public Health 2009; 99: 2217-23.
    • (2009) Am J Public Health , vol.99 , pp. 2217-2223
    • Durkin, S.J.1    Biener, L.2    Wakefield, M.A.3
  • 10
    • 84867536242 scopus 로고    scopus 로고
    • Promotion of smoking cessation with emotional and/or graphic antismoking advertising
    • Farrelly MC, Duke JC, Davis KC, et al. Promotion of smoking cessation with emotional and/or graphic antismoking advertising. Am J Prev Med 2012; 43: 475-82.
    • (2012) Am J Prev Med , vol.43 , pp. 475-482
    • Farrelly, M.C.1    Duke, J.C.2    Davis, K.C.3
  • 11
    • 43049161196 scopus 로고    scopus 로고
    • Smoking-cessation media campaigns and their effectiveness among socioeconomically advantaged and disadvantaged populations
    • Niederdeppe J, Fiore MC, Baker TB, et al. Smoking-cessation media campaigns and their effectiveness among socioeconomically advantaged and disadvantaged populations. J Info 2008; 98; 916-24.
    • (2008) J Info , vol.98 , pp. 916-924
    • Niederdeppe, J.1    Fiore, M.C.2    Baker, T.B.3
  • 12
    • 79959822592 scopus 로고    scopus 로고
    • Promoting calls to a quitline: Quantifying the influence of message theme, strong negative emotions and graphic images in television advertisements
    • Farrelly MC, Davis KC, Nonnemaker JM, et al. Promoting calls to a quitline: quantifying the influence of message theme, strong negative emotions and graphic images in television advertisements. Tob Control 2011; 20: 279-84.
    • (2011) Tob Control , vol.20 , pp. 279-284
    • Farrelly, M.C.1    Davis, K.C.2    Nonnemaker, J.M.3
  • 13
    • 25444450602 scopus 로고    scopus 로고
    • Measuring the hidden power of emotive advertising
    • Heath R, Hyder P. Measuring the hidden power of emotive advertising. Int J Market Res 2005; 47: 467-86.
    • (2005) Int J Market Res , vol.47 , pp. 467-486
    • Heath, R.1    Hyder, P.2
  • 14
    • 33644909299 scopus 로고    scopus 로고
    • Measuring affective advertising: Implications of low attention processing on recall
    • Heath R, Nairn A. Measuring affective advertising: implications of low attention processing on recall. J Advertising Res 2005; 45: 269-81.
    • (2005) J Advertising Res , vol.45 , pp. 269-281
    • Heath, R.1    Nairn, A.2
  • 16
    • 0242593832 scopus 로고    scopus 로고
    • Monitoring cigarette smoking prevalence in Britain in a timely fashion
    • Jarvis MJ. Monitoring cigarette smoking prevalence in Britain in a timely fashion. Addiction 2003; 98: 1569-74.
    • (2003) Addiction , vol.98 , pp. 1569-1574
    • Jarvis, M.J.1
  • 17
    • 84885430603 scopus 로고    scopus 로고
    • Characterising tobacco control mass media campaigns in England
    • Langley T, Lewis S, McNeill A, et al. Characterising tobacco control mass media campaigns in England. Addiction 2013; 108: 2001-8.
    • (2013) Addiction , vol.108 , pp. 2001-2008
    • Langley, T.1    Lewis, S.2    McNeill, A.3
  • 18
    • 84878908890 scopus 로고    scopus 로고
    • Understanding tobacco industry pricing strategy and whether it undermines tobacco tax policy: The example of the UK cigarette market
    • Gilmore AB, Tavakoly B, Taylor G, et al. Understanding tobacco industry pricing strategy and whether it undermines tobacco tax policy: the example of the UK cigarette market. Addiction 2013; 108: 1317-26.
    • (2013) Addiction , vol.108 , pp. 1317-1326
    • Gilmore, A.B.1    Tavakoly, B.2    Taylor, G.3
  • 20
    • 33744984207 scopus 로고    scopus 로고
    • The tobacco control scale: A new scale to measure country activity
    • Joossens L, Raw M. The tobacco control scale: a new scale to measure country activity. Tob Control 2006; 15: 247-53.
    • (2006) Tob Control , vol.15 , pp. 247-253
    • Joossens, L.1    Raw, M.2
  • 21
    • 48749105078 scopus 로고    scopus 로고
    • Impact of tobacco control policies and mass media campaigns on monthly adult smoking prevalence
    • Wakefield MA, Durkin S, Spittal MJ, et al. Impact of tobacco control policies and mass media campaigns on monthly adult smoking prevalence. Am J Public Health 2008; 98: 1443-50.
    • (2008) Am J Public Health , vol.98 , pp. 1443-1450
    • Wakefield, M.A.1    Durkin, S.2    Spittal, M.J.3
  • 22
    • 82155191633 scopus 로고    scopus 로고
    • Effects of mass media campaign exposure intensity and durability on quit attempts in a population-based cohort study
    • Wakefield MA, Spittal MJ, Yong H-H, et al. Effects of mass media campaign exposure intensity and durability on quit attempts in a population-based cohort study. Health Educ Res 2011; 26: 988-97.
    • (2011) Health Educ Res , vol.26 , pp. 988-997
    • Wakefield, M.A.1    Spittal, M.J.2    Yong, H.-H.3
  • 23
    • 0346828720 scopus 로고    scopus 로고
    • Understanding how mass media campaigns impact on smokers
    • Borland R, Balmford J. Understanding how mass media campaigns impact on smokers. Tob Control 2003; 12: ii45-52.
    • (2003) Tob Control , vol.12 , pp. ii45-ii52
    • Borland, R.1    Balmford, J.2
  • 25
    • 44649087204 scopus 로고    scopus 로고
    • Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health
    • Centers for Disease Control and Prevention. Best practices for comprehensive tobacco control programs-2007. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health, 2007.
    • (2007) Best practices for comprehensive tobacco control programs-2007
  • 26
    • 57149108984 scopus 로고    scopus 로고
    • US Department of Health and Human Services, National Institutes of Health, National Cancer Institute. NIH Pub. No. 07-6242, June
    • National Cancer Institute. The role of the media in promoting and reducing tobacco use. US Department of Health and Human Services, National Institutes of Health, National Cancer Institute. NIH Pub. No. 07-6242, June 2008.
    • (2008) The role of the media in promoting and reducing tobacco use
    • National Cancer Institute1
  • 27
    • 72249083586 scopus 로고    scopus 로고
    • Effects of different types of antismoking ads on reducing disparities in smoking cessation among socioeconomic subgroups
    • Durkin SJ, Biener L, Wakefield MA. Effects of different types of antismoking ads on reducing disparities in smoking cessation among socioeconomic subgroups. Am J Public Health 2009; 99: 2217-23.
    • (2009) Am J Public Health , vol.99 , pp. 2217-2223
    • Durkin, S.J.1    Biener, L.2    Wakefield, M.A.3
  • 28
    • 84867534107 scopus 로고    scopus 로고
    • Fear appeals in anti-smoking advertising: How important is self-efficacy?
    • Manyiwa S, Brennan R. Fear appeals in anti-smoking advertising: how important is self-efficacy? J Mark Manag 2012; 28: 1419-37.
    • (2012) J Mark Manag , vol.28 , pp. 1419-1437
    • Manyiwa, S.1    Brennan, R.2
  • 29
    • 0034296795 scopus 로고    scopus 로고
    • A meta-analysis of fear appeals: Implications for effective public health campaigns
    • Witte K, Allen M. A meta-analysis of fear appeals: implications for effective public health campaigns. Health Educ Behav 2000; 27: 591-615.
    • (2000) Health Educ Behav , vol.27 , pp. 591-615
    • Witte, K.1    Allen, M.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.