Gain more insight from your PLS-SEM results the importance-performance map analysis

Industrial Management and Data Systems

Volumn 116, Issue 9, 2016, Pages 1865-1886

  Ringle, Christian M ^a,b   Sarstedt, Marko ^a,c  

^a HAMBURG UNIVERSITY OF TECHNOLOGY   (Germany)

^b UNIVERSITY OF NEWCASTLE   (Australia)

^c OTTO VON GUERICKE UNIVERSITY   (Germany)

Author keywords

Importance performance map analysis (IPMA); Partial least squares (PLS); SmartPLS; Structural equation modeling (SEM); Unified theory of acceptance and use of technology (UTAUT)

Indexed keywords

COMPUTATION THEORY; LEAST SQUARES APPROXIMATIONS; SCALES (WEIGHING INSTRUMENTS);

PARTIAL LEAST SQUARE (PLS); PERFORMANCE MAPS; SMARTPLS; STRUCTURAL EQUATION MODELING; THE UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY(UTAUT);

CUSTOMER SATISFACTION;

EID: 84992418316     PISSN: 02635577     EISSN: None     Source Type: Journal    
DOI: 10.1108/IMDS-10-2015-0449     Document Type: Review

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