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Volumn 22, Issue 3, 2006, Pages 323-341

The influence of wine attributes on region of origin equity: An analysis of the moderating effect of consumer’s perceived expertise

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EID: 84986175038     PISSN: 07424477     EISSN: 15206297     Source Type: Journal    
DOI: 10.1002/agr.20089     Document Type: Article
Times cited : (176)

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