Influence of perceived value on purchasing decisions of green products in Brazil

Journal of Cleaner Production

Volumn 110, Issue , 2016, Pages 158-169

  De Medeiros, Janine Fleith ^a   Ribeiro, José Luis Duarte ^a   Cortimiglia, Marcelo Nogueira ^a  

^a FEDERAL UNIVERSITY OF RIO GRANDE DO SUL   (Brazil)

Author keywords

Green products; Perceived value; Price elasticity; Purchase intention; Willingness to pay

Indexed keywords

BEHAVIORAL RESEARCH; ECOLOGY; ECONOMICS; ELASTICITY; POPULATION STATISTICS; PURCHASING; SALES;

GREEN PRODUCTS; PERCEIVED VALUE; PRICE ELASTICITY; PURCHASE INTENTION; WILLINGNESS TO PAY;

COSTS;

EID: 84949640501     PISSN: 09596526     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jclepro.2015.07.100     Document Type: Article

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