Managing strategic supplier relationships: Antecedents and outcomes

Journal of Business and Industrial Marketing

Volumn 30, Issue 2, 2015, Pages 129-138

  Jack, Eric P ^a   Powers, Thomas L ^a  

^a UNIVERSITY OF ALABAMA AT BIRMINGHAM   (United States)

Author keywords

Management; Marketing strategy; Relationship management; Service quality; Supplier relationships; Suppliers

Indexed keywords

EID: 84924040628     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/JBIM-08-2011-0101     Document Type: Article

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