A comparison of reliability between telephone and web-based surveys

Journal of Business Research

Volumn 60, Issue 7, 2007, Pages 758-764

  Braunsberger, Karin ^a   Wybenga, Hans ^b   Gates, Roger ^c  

^a UNIVERSITY OF SOUTH FLORIDA   (United States)

^b AETNA   (United States)

^c DSS Research   (United States)

Author keywords

Reliability of surveys; Telephone surveys; Web panels

Indexed keywords

EID: 34249303471     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2007.02.015     Document Type: Article

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