Customers’ acceptance process and the influence of social norms in the dissemination of smart TV

Journal of Applied Sciences

Volumn 15, Issue 1, 2015, Pages 110-119

  Jang, Hyeongyu ^a   Noh, Mijin ^b  

^a Gyeongsang National University   (South Korea)

^b Kyungpook National University   (South Korea)

Author keywords

Belief factors; Reuse intention; Smart TV quality; Social norms

Indexed keywords

EID: 84922183503     PISSN: 18125654     EISSN: 18125662     Source Type: Journal    
DOI: 10.3923/jas.2015.110.119     Document Type: Article

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