Customer experience - An analysis of the concept and its performance in airline brands

Research in Transportation Business and Management

Volumn 10, Issue , 2014, Pages 15-25

  Laming, Calum ^a   Mason, Keith ^b  

^a Eithad Aiways ^*  (United Arab Emirates)

^b CRANFIELD UNIVERSITY   (United Kingdom)

Author keywords

Airline; Customer experience; Marketing; Service quality

Indexed keywords

EID: 84903631353     PISSN: 22105395     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.rtbm.2014.05.004     Document Type: Article

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