Swift guanxi in online marketplaces: The role of computer-mediated communication technologies

MIS Quarterly: Management Information Systems

Volumn 38, Issue 1, 2014, Pages 209-230

  Ou, Carol Xiaojuan ^a   Pavlou, Paul A ^b   Davison, Robert M ^c  

^a TILBURG UNIVERSITY   (Netherlands)

^b TEMPLE UNIVERSITY   (United States)

^c CITY UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Computer mediated communication (CMC) technologies; Computer mediated communication interactivity model (CMCIM); Guanxi; Instant messenger (IM); Interactivity; Media synchronicity theory (MST); Online marketplaces; Presence; Swift guanxi; Trust

Indexed keywords

SALES; SOCIAL ASPECTS; TELECOMMUNICATION SERVICES; VISUAL COMMUNICATION;

COMPUTER MEDIATED COMMUNICATION; GUANXI; INSTANT MESSENGERS; INTERACTIVITY; MEDIA SYNCHRONICITIES; ON-LINE MARKETPLACES; PRESENCE; SWIFT GUANXI; TRUST;

ELECTRONIC COMMERCE;

EID: 84900396570     PISSN: 02767783     EISSN: 21629730     Source Type: Journal    
DOI: 10.25300/MISQ/2014/38.1.10     Document Type: Article

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