Antecedents of food-related consumer decision-making styles

British Food Journal

Volumn 116, Issue 3, 2014, Pages 431-450

  Anić, Ivan Damir ^a   Rajh, Suncana Piri ^b   Rajh, Edo ^a  

^a INSTITUTE OF ECONOMICS   (Croatia)

^b UNIVERSITY OF ZAGREB   (Croatia)

Author keywords

Consumer behaviour; Consumer decision making styles; Food product involvement

Indexed keywords

EID: 84896285948     PISSN: 0007070X     EISSN: None     Source Type: Journal    
DOI: 10.1108/BFJ-10-2011-0250     Document Type: Article

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