Defining and measuring recreational shopper identity

Journal of the Academy of Marketing Science

Volumn 34, Issue 1, 2006, Pages 74-83

  Guiry, Michael ^a   Mägi, Anne W ^b   Lutz, Richard J ^a,b,c  

^a STATE UNIVERSITY OF NEW YORK   (United States)

^b UNIVERSITY OF FLORIDA   (United States)

^c UNIVERSITY OF FLORIDA   (United States)

Author keywords

Identity; Leisure; Recreation; Self concept; Shopping

Indexed keywords

EID: 30444438324     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1177/0092070305282042     Document Type: Review

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