메뉴 건너뛰기




Volumn , Issue 47, 2013, Pages 182-187

Content characteristics driving the diffusion of antismoking messages: Implications for cancer prevention in the emerging public communication environment

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; CANCER PREVENTION; CANCER RESEARCH; CONTENT ANALYSIS; ENVIRONMENTAL FACTOR; INTERPERSONAL COMMUNICATION; MEDICAL LITERATURE; PREDICTIVE VALUE; PRIORITY JOURNAL; PUBLIC HEALTH SERVICE; SMOKING BAN; SMOKING CESSATION; HEALTH BEHAVIOR; HEALTH PROMOTION; HUMAN; MASS MEDIUM; MEDICAL INFORMATION; METHODOLOGY; NEOPLASM; SMOKING; SOCIAL MEDIA;

EID: 84892465306     PISSN: 10526773     EISSN: 17456614     Source Type: Book Series    
DOI: 10.1093/jncimonographs/lgt018     Document Type: Article
Times cited : (33)

References (61)
  • 1
    • 33947313964 scopus 로고    scopus 로고
    • American Cancer Society
    • Atlanta, GA: American Cancer Society
    • American Cancer Society. Cancer Facts & Figures 2012. Atlanta, GA: American Cancer Society; 2012.
    • (2012) Cancer Facts & Figures 2012
  • 2
    • 84859067702 scopus 로고    scopus 로고
    • The effects of smoking-related television advertising on smoking and intentions to quit among adults in the United States: 1999-2007
    • Emery S, Kim Y, Choi YK, Szczypka G, Wakefield M, Chaloupka FJ. The effects of smoking-related television advertising on smoking and intentions to quit among adults in the United States: 1999-2007. Am J Public Health. 2012;102(4):751-757.
    • (2012) Am J Public Health. , vol.102 , Issue.4 , pp. 751-757
    • Emery, S.1    Kim, Y.2    Choi, Y.K.3    Szczypka, G.4    Wakefield, M.5    Chaloupka, F.J.6
  • 3
    • 34548045304 scopus 로고    scopus 로고
    • The rise and fall of tobacco control media campaigns, 1967-2006
    • Ibrahim JK, Glantz SA. The rise and fall of tobacco control media campaigns, 1967-2006. Am J Public Health. 2007;97(8):1383-1396.
    • (2007) Am J Public Health. , vol.97 , Issue.8 , pp. 1383-1396
    • Ibrahim, J.K.1    Glantz, S.A.2
  • 4
    • 1542366236 scopus 로고    scopus 로고
    • Youth tobacco prevention mass media campaigns: past, present, and future directions
    • Farrelly MC, Niederdeppe J, Yarsevich J. Youth tobacco prevention mass media campaigns: past, present, and future directions. Tob Control. 2003;12(suppl 1):i35-i47.
    • (2003) Tob Control. , vol.12 , Issue.SUPPL. 1
    • Farrelly, M.C.1    Niederdeppe, J.2    Yarsevich, J.3
  • 5
    • 84878703361 scopus 로고    scopus 로고
    • Health online 2013
    • Pew Internet & American Life Project Web site, Published January 15, 2013. Accessed April 28
    • Fox S, Duggan M. Health online 2013. Pew Internet & American Life Project Web site. http://pewinternet.org/Reports/2013/Health-online.aspx. Published January 15, 2013. Accessed April 28, 2013.
    • (2013)
    • Fox, S.1    Duggan, M.2
  • 6
    • 77953031206 scopus 로고    scopus 로고
    • Audience Evolution: New Technologies and the Transformation of Media Audiences
    • New York, NY: Columbia University Press
    • Napoli PM. Audience Evolution: New Technologies and the Transformation of Media Audiences. New York, NY: Columbia University Press; 2011.
    • (2011)
    • Napoli, P.M.1
  • 7
    • 80052649771 scopus 로고    scopus 로고
    • Networked: The New Social Operating System
    • Cambridge, MA: The MIT Press
    • Rainie L, Wellman B. Networked: The New Social Operating System. Cambridge, MA: The MIT Press; 2012.
    • (2012)
    • Rainie, L.1    Wellman, B.2
  • 8
    • 84876977879 scopus 로고    scopus 로고
    • The demographics of social media users-2012
    • Pew Internet & American Life Project Web site, Published February 14, 2013. Accessed April 28
    • Duggan M, Brenner J. The demographics of social media users-2012. Pew Internet & American Life Project Web site. http://pewinternet.org/Reports/2013/Social-media-users.aspx. Published February 14, 2013. Accessed April 28, 2013.
    • (2013)
    • Duggan, M.1    Brenner, J.2
  • 9
    • 78649575256 scopus 로고    scopus 로고
    • Understanding the participatory news consumer: how Internet and cell phone users have turned news into a social experience
    • Pew Internet & American Life Project Web site, Published March 1, 2010. Accessed April 28
    • Purcell K, Rainie L, Mitchell A, Rosenstiel T, Olmstead K. Understanding the participatory news consumer: how Internet and cell phone users have turned news into a social experience. Pew Internet & American Life Project Web site. http://www.pewinternet.org/Reports/2010/Online-News.aspx. Published March 1, 2010. Accessed April 28, 2013.
    • (2013) http://www.pewinternet.org/Reports/2010/Online-News.aspx
    • Purcell, K.1    Rainie, L.2    Mitchell, A.3    Rosenstiel, T.4    Olmstead, K.5
  • 10
    • 84900928968 scopus 로고    scopus 로고
    • Spreadable Media: Creating Value and Meaning in a Networked Culture
    • New York, NY: New York University Press
    • Jenkins H, Ford S, Green J. Spreadable Media: Creating Value and Meaning in a Networked Culture. New York, NY: New York University Press; 2013.
    • (2013)
    • Jenkins, H.1    Ford, S.2    Green, J.3
  • 11
    • 33845262015 scopus 로고    scopus 로고
    • Effect of televised, tobacco company-funded smoking prevention advertising on youth smoking-related beliefs, intentions, and behavior
    • Wakefield M, Terry-McElrath Y, Emery S, et al. Effect of televised, tobacco company-funded smoking prevention advertising on youth smoking-related beliefs, intentions, and behavior. Am J Public Health. 2006;96(12):2154-2160.
    • (2006) Am J Public Health. , vol.96 , Issue.12 , pp. 2154-2160
    • Wakefield, M.1    Terry-McElrath, Y.2    Emery, S.3
  • 12
    • 34548130766 scopus 로고    scopus 로고
    • State anti-tobacco advertising and smoking outcomes by gender and race/ethnicity
    • Terry-McElrath YM, Wakefield MA, Emery S, et al. State anti-tobacco advertising and smoking outcomes by gender and race/ethnicity. Ethn Health. 2007;12(4):339-362.
    • (2007) Ethn Health. , vol.12 , Issue.4 , pp. 339-362
    • Terry-McElrath, Y.M.1    Wakefield, M.A.2    Emery, S.3
  • 14
    • 22344456256 scopus 로고    scopus 로고
    • Televised state-sponsored antitobacco advertising and youth smoking beliefs and behavior in the United States, 1999-2000
    • Emery S, Wakefield MA, Terry-McElrath Y, et al. Televised state-sponsored antitobacco advertising and youth smoking beliefs and behavior in the United States, 1999-2000. Arch Pediatr Adolesc Med. 2005;159(7):639-645.
    • (2005) Arch Pediatr Adolesc Med. , vol.159 , Issue.7 , pp. 639-645
    • Emery, S.1    Wakefield, M.A.2    Terry-McElrath, Y.3
  • 15
    • 84878883029 scopus 로고    scopus 로고
    • Contagious: Why Things Catch On
    • New York, NY: Simon & Schuster
    • Berger J. Contagious: Why Things Catch On. New York, NY: Simon & Schuster; 2013.
    • (2013)
    • Berger, J.1
  • 16
    • 77952476187 scopus 로고    scopus 로고
    • Peer-to-peer communication, cancer prevention, and the internet
    • Ancker JS, Carpenter KM, Greene P, et al. Peer-to-peer communication, cancer prevention, and the internet. J Health Commun. 2009;14(suppl 1):38-46.
    • (2009) J Health Commun. , vol.14 , Issue.SUPPL. 1 , pp. 38-46
    • Ancker, J.S.1    Carpenter, K.M.2    Greene, P.3
  • 17
    • 34548597008 scopus 로고    scopus 로고
    • Examining the dimensions of cancer-related information seeking and scanning behavior
    • Niederdeppe J, Hornik RC, Kelly BJ, et al. Examining the dimensions of cancer-related information seeking and scanning behavior. Health Commun. 2007;22(2):153-167.
    • (2007) Health Commun. , vol.22 , Issue.2 , pp. 153-167
    • Niederdeppe, J.1    Hornik, R.C.2    Kelly, B.J.3
  • 18
    • 84856368366 scopus 로고    scopus 로고
    • Using Web 2.0 technologies to enhance evidence-based medical information
    • Metzger MJ, Flanagin AJ. Using Web 2.0 technologies to enhance evidence-based medical information. J Health Commun. 2011;16(suppl 1):45-58.
    • (2011) J Health Commun. , vol.16 , Issue.SUPPL. 1 , pp. 45-58
    • Metzger, M.J.1    Flanagin, A.J.2
  • 20
    • 77952585286 scopus 로고    scopus 로고
    • Exploring consumer motivations for creating user-generated content
    • Daugherty T, Eastin MS, Bright L. Exploring consumer motivations for creating user-generated content. J Interact Advert. 2008;8(2):16-25.
    • (2008) J Interact Advert. , vol.8 , Issue.2 , pp. 16-25
    • Daugherty, T.1    Eastin, M.S.2    Bright, L.3
  • 21
    • 84878530406 scopus 로고    scopus 로고
    • Severity, efficacy, and evidence type as determinants of health message exposure
    • Hastall MR, Knobloch-Westerwick S. Severity, efficacy, and evidence type as determinants of health message exposure.Health Commun. 2013;28(4):378-388.
    • (2013) Health Commun , vol.28 , Issue.4 , pp. 378-388
    • Hastall, M.R.1    Knobloch-Westerwick, S.2
  • 22
    • 79952078411 scopus 로고    scopus 로고
    • Troubling consequences of online political rumoring
    • Garrett RK. Troubling consequences of online political rumoring. Hum Commun Res. 2011;37(2):255-274.
    • (2011) Hum Commun Res. , vol.37 , Issue.2 , pp. 255-274
    • Garrett, R.K.1
  • 23
    • 84857073821 scopus 로고    scopus 로고
    • Social connections and the persuasiveness of viral campaigns in social network sites: persuasive intent as the underlying mechanism
    • van Noort G, Antheunis ML, van Reijmersdal EA. Social connections and the persuasiveness of viral campaigns in social network sites: persuasive intent as the underlying mechanism. J Mark Commun. 2012;18(1):39-53.
    • (2012) J Mark Commun. , vol.18 , Issue.1 , pp. 39-53
    • van Noort, G.1    Antheunis, M.L.2    van Reijmersdal, E.A.3
  • 25
    • 0035537625 scopus 로고    scopus 로고
    • Negativity bias, negativity dominance, and contagion
    • Rozin P, Royzman EB. Negativity bias, negativity dominance, and contagion. Pers Soc Psychol Rev. 2001;5(4):296-320.
    • (2001) Pers Soc Psychol Rev. , vol.5 , Issue.4 , pp. 296-320
    • Rozin, P.1    Royzman, E.B.2
  • 26
    • 0030492731 scopus 로고    scopus 로고
    • Hardwired for news: using biological and cultural evolution to explain the surveillance function
    • Shoemaker PJ. Hardwired for news: using biological and cultural evolution to explain the surveillance function. J Commun. 1996;46(3):32-47.
    • (1996) J Commun. , vol.46 , Issue.3 , pp. 32-47
    • Shoemaker, P.J.1
  • 27
    • 0019392722 scopus 로고
    • The framing of decisions and the psychology of choice
    • Tversky A, Kahneman D. The framing of decisions and the psychology of choice. Science. 1981;211(4481):453-458.
    • (1981) Science. , vol.211 , Issue.4481 , pp. 453-458
    • Tversky, A.1    Kahneman, D.2
  • 28
    • 84973794719 scopus 로고
    • Exposure to political content in newspapers: the impact of cognitive dissonance on readers' selectivity
    • Donsbach W.Exposure to political content in newspapers: the impact of cognitive dissonance on readers' selectivity. Eur J Commun. 1991;6(2):155-186.
    • (1991) Eur J Commun , vol.6 , Issue.2 , pp. 155-186
    • Donsbach, W.1
  • 29
    • 0037256264 scopus 로고    scopus 로고
    • Imagery effects on the selective reading of Internet newsmagazines
    • Knobloch S, Hastall M, Zillmann D, Callison C. Imagery effects on the selective reading of Internet newsmagazines. Communic Res. 2003;30(1):3-29.
    • (2003) Communic Res. , vol.30 , Issue.1 , pp. 3-29
    • Knobloch, S.1    Hastall, M.2    Zillmann, D.3    Callison, C.4
  • 30
    • 33644839657 scopus 로고    scopus 로고
    • The effects of negativity and motivated information processing during a political campaign
    • Meffert MF, Chung S, Joiner AJ, Waks L, Garst J. The effects of negativity and motivated information processing during a political campaign. J Commun. 2006;56(1):27-51.
    • (2006) J Commun. , vol.56 , Issue.1 , pp. 27-51
    • Meffert, M.F.1    Chung, S.2    Joiner, A.J.3    Waks, L.4    Garst, J.5
  • 31
    • 0346672374 scopus 로고    scopus 로고
    • Effects of lead framing on selective exposure to Internet news reports
    • Zillmann D, Chen L, Knobloch S, Callison C. Effects of lead framing on selective exposure to Internet news reports. Communic Res. 2004;31(1):58-81.
    • (2004) Communic Res. , vol.31 , Issue.1 , pp. 58-81
    • Zillmann, D.1    Chen, L.2    Knobloch, S.3    Callison, C.4
  • 32
    • 0035565762 scopus 로고    scopus 로고
    • Effects of photographs on the selective reading of news reports
    • Zillmann D, Knobloch S, Yu HS. Effects of photographs on the selective reading of news reports. Media Psychol. 2001;3(4):301-324.
    • (2001) Media Psychol. , vol.3 , Issue.4 , pp. 301-324
    • Zillmann, D.1    Knobloch, S.2    Yu, H.S.3
  • 33
    • 4544309489 scopus 로고    scopus 로고
    • What is news? Galtung and Ruge revisited
    • Harcup T, O'Neill D. What is news? Galtung and Ruge revisited. Journal Stud. 2001;2(2):261-280.
    • (2001) Journal Stud. , vol.2 , Issue.2 , pp. 261-280
    • Harcup, T.1    O'Neill, D.2
  • 34
    • 84909116077 scopus 로고    scopus 로고
    • News around the World: Content, Practitioners, and the Public
    • New York, NY: Routledge
    • Shoemaker PJ, Cohen AA. News around the World: Content, Practitioners, and the Public. New York, NY: Routledge; 2006.
    • (2006)
    • Shoemaker, P.J.1    Cohen, A.A.2
  • 35
    • 70849133928 scopus 로고    scopus 로고
    • A History of News
    • 3rd ed. New York, NY: Oxford University Press
    • Stephens M. A History of News. 3rd ed. New York, NY: Oxford University Press; 2007.
    • (2007)
    • Stephens, M.1
  • 36
    • 0013493474 scopus 로고
    • Deviance as a predictor of newsworthiness: coverage of international events in the U.S. media.
    • In: McLaughlin ML, ed, Vol, Beverly Hills, CA: Sage
    • Shoemaker PJ, Chang T, Brendlinger N. Deviance as a predictor of newsworthiness: coverage of international events in the U.S. media. In: McLaughlin ML, ed. Communication Yearbook. Vol 10. Beverly Hills, CA: Sage; 1987:348-365.
    • (1987) Communication Yearbook , vol.10 , pp. 348-365
    • Shoemaker, P.J.1    Chang, T.2    Brendlinger, N.3
  • 37
    • 74049130964 scopus 로고    scopus 로고
    • Performing on cue? The formation of public opinion toward war
    • Gelpi C. Performing on cue? The formation of public opinion toward war. J Conflict Resolut. 2010;54(1):88-116.
    • (2010) J Conflict Resolut. , vol.54 , Issue.1 , pp. 88-116
    • Gelpi, C.1
  • 38
    • 67749113542 scopus 로고    scopus 로고
    • News values, media coverage, and audience attention: an analysis of direct and mediated causal relationships
    • Lee JH. News values, media coverage, and audience attention: an analysis of direct and mediated causal relationships. Journal Mass Commun Q. 2009;86(1):175-190.
    • (2009) Journal Mass Commun Q. , vol.86 , Issue.1 , pp. 175-190
    • Lee, J.H.1
  • 39
    • 48749130121 scopus 로고    scopus 로고
    • Effects of news deviance and personal involvement on audience story selection: a web-tracking analysis
    • Lee JH. Effects of news deviance and personal involvement on audience story selection: a web-tracking analysis. Journal Mass Commun Q. 2008;85(1):41-60.
    • (2008) Journal Mass Commun Q. , vol.85 , Issue.1 , pp. 41-60
    • Lee, J.H.1
  • 40
    • 77955274269 scopus 로고    scopus 로고
    • Viral marketing: motivations to forward online content
    • Ho JYC, Dempsey M. Viral marketing: motivations to forward online content. J Bus Res. 2010;63(9-10):1000-1006.
    • (2010) J Bus Res. , vol.63 , Issue.9-10 , pp. 1000-1006
    • Ho, J.Y.C.1    Dempsey, M.2
  • 41
    • 67349129062 scopus 로고    scopus 로고
    • Factors affecting pass-along email intentions (PAEIs): integrating the social capital and social cognition theories
    • Huang C-C, Lin T-C, Lin K-J. Factors affecting pass-along email intentions (PAEIs): integrating the social capital and social cognition theories. Electron Commer Res Appl. 2009;8(3):160-169.
    • (2009) Electron Commer Res Appl. , vol.8 , Issue.3 , pp. 160-169
    • Huang, C.-C.1    Lin, T.-C.2    Lin, K.-J.3
  • 42
    • 84855538216 scopus 로고    scopus 로고
    • News sharing in social media: the effect of gratifications and prior experience
    • Lee CS, Ma L. News sharing in social media: the effect of gratifications and prior experience. Comput Human Behav. 2012;28(2):331-339.
    • (2012) Comput Human Behav. , vol.28 , Issue.2 , pp. 331-339
    • Lee, C.S.1    Ma, L.2
  • 43
    • 24644464999 scopus 로고    scopus 로고
    • Viral marketing or electronic word-of-mouth advertising: examining consumer responses and motivations to pass along email
    • Phelps JE, Lewis R, Mobilio L, Perry D, Raman N. Viral marketing or electronic word-of-mouth advertising: examining consumer responses and motivations to pass along email. J Advert Res. 2004;44(4):333-348.
    • (2004) J Advert Res. , vol.44 , Issue.4 , pp. 333-348
    • Phelps, J.E.1    Lewis, R.2    Mobilio, L.3    Perry, D.4    Raman, N.5
  • 44
    • 84860589584 scopus 로고    scopus 로고
    • What makes online content viral?
    • Berger J, Milkman KL. What makes online content viral? J Mark Res. 2012;49(2):192-205.
    • (2012) J Mark Res. , vol.49 , Issue.2 , pp. 192-205
    • Berger, J.1    Milkman, K.L.2
  • 45
    • 79960819744 scopus 로고    scopus 로고
    • Using viral e-mails to distribute tobacco control advertisements: an experimental investigation
    • Carter OB, Donovan R, Jalleh G. Using viral e-mails to distribute tobacco control advertisements: an experimental investigation. J Health Commun. 2011;16(7):698-707.
    • (2011) J Health Commun. , vol.16 , Issue.7 , pp. 698-707
    • Carter, O.B.1    Donovan, R.2    Jalleh, G.3
  • 46
    • 84869992838 scopus 로고    scopus 로고
    • Spreading the virus: emotional tone of viral advertising and its effect on forwarding intentions and attitudes
    • Eckler P, Bolls P. Spreading the virus: emotional tone of viral advertising and its effect on forwarding intentions and attitudes. J Interact Advert. 2011;11(2):1-11.
    • (2011) J Interact Advert. , vol.11 , Issue.2 , pp. 1-11
    • Eckler, P.1    Bolls, P.2
  • 47
    • 36048942788 scopus 로고    scopus 로고
    • Made to Stick: Why Some Ideas Survive and Others Die
    • New York, NY: Random House
    • Heath C, Heath D. Made to Stick: Why Some Ideas Survive and Others Die. New York, NY: Random House; 2007.
    • (2007)
    • Heath, C.1    Heath, D.2
  • 48
    • 77949536228 scopus 로고    scopus 로고
    • The Anatomy of Buzz Revisited: Real-Life Lessons in Word-Of-Mouth Marketing
    • New York, NY: Doubleday
    • Rosen E. The Anatomy of Buzz Revisited: Real-Life Lessons in Word-Of-Mouth Marketing. New York, NY: Doubleday; 2009.
    • (2009)
    • Rosen, E.1
  • 49
    • 47549111933 scopus 로고    scopus 로고
    • Changing patterns of news consumption and participation: news recommendation engines
    • Thorson E. Changing patterns of news consumption and participation: news recommendation engines. Inf Commun Soc. 2008; 11(4):473-489.
    • (2008) Inf Commun Soc. , vol.11 , Issue.4 , pp. 473-489
    • Thorson, E.1
  • 50
    • 77951253884 scopus 로고    scopus 로고
    • The repetition-break plot structure: a cognitive influence on selection in the marketplace of ideas
    • Loewenstein J, Heath C. The repetition-break plot structure: a cognitive influence on selection in the marketplace of ideas. Cogn Sci. 2009;33(1):1-19.
    • (2009) Cogn Sci. , vol.33 , Issue.1 , pp. 1-19
    • Loewenstein, J.1    Heath, C.2
  • 51
    • 0003450954 scopus 로고
    • Communication and Persuasion: Central and Peripheral Routes to Attitude Change
    • New York, NY: Springer
    • Petty RE, Cacioppo JT. Communication and Persuasion: Central and Peripheral Routes to Attitude Change. New York, NY: Springer; 1986.
    • (1986)
    • Petty, R.E.1    Cacioppo, J.T.2
  • 52
    • 33846407630 scopus 로고    scopus 로고
    • The effects of argument quality and involvement type on attitude formation and atitude change: a test of dual-process and social judgment predictions
    • Park HS, Levine TR, Kingsley Westerman CY, Orfgen T, Foregger S. The effects of argument quality and involvement type on attitude formation and atitude change: a test of dual-process and social judgment predictions. Hum Commun Res. 2007;33(1):81-102.
    • (2007) Hum Commun Res. , vol.33 , Issue.1 , pp. 81-102
    • Park, H.S.1    Levine, T.R.2    Kingsley Westerman, C.Y.3    Orfgen, T.4    Foregger, S.5
  • 53
    • 33748103133 scopus 로고    scopus 로고
    • Communication and attitude change: causes, processes, and effects
    • In: Albarracín D, Johnson BT, Zanna MP, eds, Mahwah, NJ: Lawrence Erlbaum
    • Johnson BT, Maio GR, Smith-McLallen A. Communication and attitude change: causes, processes, and effects. In: Albarracín D, Johnson BT, Zanna MP, eds. The Handbook of Attitudes. Mahwah, NJ: Lawrence Erlbaum; 2005:617-669.
    • (2005) The Handbook of Attitudes , pp. 617-669
    • Johnson, B.T.1    Maio, G.R.2    Smith-McLallen, A.3
  • 54
    • 79956124835 scopus 로고    scopus 로고
    • Smoking cues, argument strength, and perceived effectiveness of antismoking PSAs
    • Lee S, Cappella JN, Lerman C, Strasser AA. Smoking cues, argument strength, and perceived effectiveness of antismoking PSAs. Nicotine Tob Res. 2011;13(4):282-290.
    • (2011) Nicotine Tob Res. , vol.13 , Issue.4 , pp. 282-290
    • Lee, S.1    Cappella, J.N.2    Lerman, C.3    Strasser, A.A.4
  • 56
    • 77954394307 scopus 로고    scopus 로고
    • Linguistic Inquiry and Word Count: LIWC [computer program]
    • Austin, TX: LIWC.net
    • Pennebaker JW, Booth RJ, Francis ME. Linguistic Inquiry and Word Count: LIWC [computer program]. Austin, TX: LIWC.net; 2007.
    • (2007)
    • Pennebaker, J.W.1    Booth, R.J.2    Francis, M.E.3
  • 57
    • 0002297105 scopus 로고
    • Conditional logit analysis of qualitative choice behavior
    • In: Zarembka P, ed, Orlando, FL: Academic Press
    • McFadden D. Conditional logit analysis of qualitative choice behavior. In: Zarembka P, ed. Frontiers in Econometrics. Orlando, FL: Academic Press; 1973:105-142.
    • (1973) Frontiers in Econometrics , pp. 105-142
    • McFadden, D.1
  • 58
    • 0003526335 scopus 로고    scopus 로고
    • Logistic Regression Using SAS: Theory and Application
    • 2nd ed. Cary, NC: SAS Institute
    • Allison PD. Logistic Regression Using SAS: Theory and Application. 2nd ed. Cary, NC: SAS Institute; 2012.
    • (2012)
    • Allison, P.D.1
  • 59
    • 84930583357 scopus 로고    scopus 로고
    • Impacts of exemplification and efficacy as characteristics of an online weight-loss message on selective exposure and subsequent weight-loss behavior [published online ahead of print March 6, 2013]
    • doi:10.1177/0093650213478440
    • Knobloch-Westerwick S, Sarge MA. Impacts of exemplification and efficacy as characteristics of an online weight-loss message on selective exposure and subsequent weight-loss behavior [published online ahead of print March 6, 2013]. Commun Res. doi:10.1177/0093650213478440.
    • Commun Res
    • Knobloch-Westerwick, S.1    Sarge, M.A.2
  • 60
    • 0141836940 scopus 로고    scopus 로고
    • Associations between message features and subjective evaluations of the sensation value of antidrug public service announcements
    • Morgan SE, Palmgreen P, Stephenson MT, Hoyle RH, Lorch EP. Associations between message features and subjective evaluations of the sensation value of antidrug public service announcements. J Commun. 2003;53(3):512-526.
    • (2003) J Commun. , vol.53 , Issue.3 , pp. 512-526
    • Morgan, S.E.1    Palmgreen, P.2    Stephenson, M.T.3    Hoyle, R.H.4    Lorch, E.P.5
  • 61
    • 79960473223 scopus 로고    scopus 로고
    • Arousal increases social transmission of information
    • Berger J. Arousal increases social transmission of information. Psychol Sci. 2011;22(7):891-893.
    • (2011) Psychol Sci. , vol.22 , Issue.7 , pp. 891-893
    • Berger, J.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.