Ratings lead you to the product, reviews help you clinch it? the mediating role of online review sentiments on product sales

Decision Support Systems

Volumn 57, Issue 1, 2014, Pages 42-53

  Hu, Nan ^a   Koh, Noi Sian ^b   Reddy, Srinivas K ^c  

^a UNIVERSITY OF WISCONSIN EAU CLAIRE   (United States)

^b SCHOOL OF ENGINEERING   (Singapore)

^c SINGAPORE MANAGEMENT UNIVERSITY   (Singapore)

Author keywords

Interplay; Online consumer reviews; Ratings; Search and choice; Sentiments; User generated content

Indexed keywords

INTERPLAY; ONLINE CONSUMER REVIEWS; SEARCH AND CHOICE; SENTIMENTS; USER-GENERATED CONTENT;

ELECTRONIC COMMERCE; RATING;

SALES;

EID: 84892369762     PISSN: 01679236     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.dss.2013.07.009     Document Type: Article

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