Implications of online social activities for e-tailers' business performance

European Journal of Marketing

Volumn 47, Issue 8, 2013, Pages 1190-1212

  Qu, Zhe ^a   Wang, Youwei ^a   Wang, Shan ^b   Zhang, Yanhui ^c  

^a FUDAN UNIVERSITY   (China)

^b Renmin University of China   (China)

^c EAST CHINA UNIVERSITY OF SCIENCE AND TECHNOLOGY   (China)

Author keywords

Business performance; China; Clothing industry; Electronic commerce; Information networks; Networking

Indexed keywords

EID: 84880580582     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090561311324282     Document Type: Article

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