Virtual Community: Concepts, Implications, and Future Research Directions

10th Americas Conference on Information Systems, AMCIS 2004

Volumn , Issue , 2004, Pages 2679-2687

  Gupta, Sumeet ^a   Kim, Hee Woong ^a  

^a NATIONAL UNIVERSITY OF SINGAPORE   (Singapore)

Author keywords

Core Elements; Relationship marketing; Types; Virtual Communities; Virtual Community

Indexed keywords

COMMERCE; IMAGE ENHANCEMENT; PUBLIC RELATIONS; SOCIAL NETWORKING (ONLINE); VIRTUAL REALITY;

BUSINESS MODELS; COMMUNITY IS; CONCEPTUAL UNDERSTANDING; CORE ELEMENTS; FUTURE RESEARCH DIRECTIONS; RELATIONSHIP MARKETING; SIMILAR INTERESTS; TYPE; VIRTUAL COMMUNITY;

SALES;

EID: 85091629841     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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