Trust and relational embeddedness: Exploring a paradox of trust pattern development in key supplier relationships

Industrial Marketing Management

Volumn 42, Issue 2, 2013, Pages 152-165

  Day, Marc ^a   Fawcett, Stanley E ^b   Fawcett, Amydee M ^c   Magnan, Gregory M ^d  

^a UNIVERSITY OF READING   (United Kingdom)

^b WEBER STATE UNIVERSITY   (United States)

^c UNIVERSITY OF ARKANSAS   (United States)

^d SEATTLE UNIVERSITY   (United States)

Author keywords

Embeddedness; Key supplier relationships; Relational view; Resource based view; Trust

Indexed keywords

EID: 84875367077     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2012.12.004     Document Type: Article

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