Activating health goals reduces (increases) hedonic evaluation of food brands for people who harbor highly positive (negative) affect toward them

Appetite

Volumn 65, Issue , 2013, Pages 159-164

  Connell, Paul M ^a,b   Mayor, Lauren F ^a,c  

^a STONY BROOK UNIVERSITY   (United States)

^b CITY UNIVERSITY   (United Kingdom)

^c CITY UNIVERSITY OF NEW YORK   (United States)

Author keywords

Affect; Devaluation; Health; Judgment; Motivation; Nutrition; Priming

Indexed keywords

AFFECT; AMBIVALENCE; ARTICLE; CEREAL; FEMALE; FOOD; HEALTH; HUMAN; MALE; MOTIVATION; PLEASURE;

AFFECT; ATTITUDE; BREAKFAST; CEREALS; CONSUMER SATISFACTION; DIET; DIETARY SUCROSE; FEMALE; FOOD PREFERENCES; GOALS; HEALTH BEHAVIOR; HUMANS; INTENTION; JUDGMENT; MALE; MOTIVATION; PERCEPTION; PLEASURE; TASTE;

EID: 84875027370     PISSN: 01956663     EISSN: 10958304     Source Type: Journal    
DOI: 10.1016/j.appet.2013.02.014     Document Type: Article

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