Value creation and category management through retailer–supplier relationships

International Review of Retail, Distribution and Consumer Research

Volumn 17, Issue 5, 2007, Pages 523-541

  Aastrup, Jesper ^a   Grant, David B ^b   Bjerre, Mogens ^a  

^a Department of International Economics and Management   (Denmark)

^b UNIVERSITY OF HULL   (United Kingdom)

Author keywords

benefits; category management; Retailer supplier relationships; sacrifices; value creation

Indexed keywords

EID: 84874359535     PISSN: 09593969     EISSN: 14664402     Source Type: Journal    
DOI: 10.1080/09593960701632019     Document Type: Article

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