The influence of green product competitiveness on the success of green product innovation: Empirical evidence from the Chinese electrical and electronics industry

European Journal of Innovation Management

Volumn 15, Issue 4, 2012, Pages 468-490

  Wong, Stanley Kam Sing ^a  

^a UNIVERSITY OF NEWCASTLE   (Australia)

Author keywords

China; Green innovation; Green new product success; Green process innovation; Green product competitive advantage; Green product innovation; Innovation

Indexed keywords

EID: 84866853566     PISSN: 14601060     EISSN: None     Source Type: Journal    
DOI: 10.1108/14601061211272385     Document Type: Article

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