Investigating the drivers of innovation and new product sucess: A comparison of strategic orientations

Journal of Product Innovation Management

Volumn 24, Issue 6, 2007, Pages 534-553

  Paladino, Angela ^a  

^a UNIVERSITY OF MELBOURNE   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

CUSTOMER SATISFACTION; DATA ACQUISITION; HUMAN RESOURCE MANAGEMENT; MANAGEMENT SCIENCE; PRODUCT DEVELOPMENT; STRATEGIC PLANNING;

MARKET ORIENTATION; ORGANIZATIONAL LEARNING; RESOURCE BASED VIEW (RBV); STRATEGIC ORIENTATIONS;

INNOVATION;

EID: 35248839287     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1111/j.1540-5885.2007.00270.x     Document Type: Article

References (78)

1. Armstrong, J. Scott Overton, Terry S. (1977). Estimating Non-response Bias in Mail Surveys. Journal of Marketing Research 14 : 396 402 (August).
2. Anderson, E.U., Fornell, C. Lehmann, D. (1994). Customer Satisfaction, Market Share and Profitability: Findings from Sweden. Journal of Marketing 58 : 53 66 (July).
3. Atuahene-Gima, Kwaku (1995). An Exploratory Analysis of the Impact of Market Orientation on New Product Performance: A Contingency Approach. Journal of Product Innovation Management 12 : 275 93.
4. Atuahene-Gima, Kwaku, Slater, Stanley F. Olson, Eric M. (2005). The Contingent Value of Responsive and Proactive Market Orientations for New Product Program Performance. Journal of Product Innovation Management 22 : 464 82.
5. Baker, William E. Sinkula, James M. (1999). The Synergistic Effect of Market Orientation and Organizational Learning on Organizational Performance. Journal of the Academy of Marketing Science 27 (4) : 411 27.
6. Baker, William E. Sinkula, James M. (2005). Market Orientation and the New Product Paradox. Journal of Product Innovation Management 22 : 483 502.
7. Barney, Jay B. (1991). Firm Resources and Sustained Competitive Advantage. Journal of Management 17 (1) : 99 120.
8. Baumgartner, H. Homburg, Christian (1996). Applications of Structural Equation Modeling in Marketing and Consumer Research: A Review. International Journal of Research in Marketing 13 : 139 61.
9. Belohlav, J.A. (1996). The Evolving Competitive Paradigm. Business Horizons March-April : 11 19.
10. Bentler, P.M. Chou, Chih-Ping (1987). Practical Issues in Structural Modeling. Sociological Methods and Research 16 (1) : 78 117.
11. Berry, William D. Feldman, Stanley (1985). Multiple Regression in Practice. Beverly Hills, CA : Sage Publishers.
12. Caruna, A., Pitt, L. Berthon, P. (1998). Excellence-Market Orientation Link: Some Consequences for Service Firms. Journal of Business Research 44 : 5 15.
13. Chiesa, V. Barbeschi, M. (1994). Technology Strategy in Competence Based Competition. In : Competence-Based Competition, ed. G. Hamel A. Heene. Chichester, UK : John Wiley & Sons, 293 314.
14. Churchill, G.A. (1979). A Paradigm for Developing Better Measures of Marketing Constructs. Journal of Marketing Research 16 (1) : 64 73 (February).
15. Cohen, Jacob Cohen, Patricia (1983). Applied Multiple Regression/Correlation Analysis for the Behavioural Sciences. Hillsdale, NJ : Lawrence Erlbaum Associates, Publishers.
16. Collis, D.J. Montgomery, Cynthia A. (1995). Competing on Resources: Strategy in the 1990's. Harvard Business Review 3 : 118 28 (July-August).
17. Conant, J.S., Mokwa, M.P. Varadarajan, P.R. (1990). Strategic Types, Distinctive Marketing Competencies and Organizational Performance: A Multiple Measures-Based Study. Strategic Management Journal 11 : 365 83.
18. Conant, J.S., Smart, D.T. Solano-Mendez, R. (1993). Generic Retailing Types, Distinctive Marketing Competencies and Competitive Advantage. Journal of Retailing 69 (3) : 254 79.
19. Day, George S. (1990). Market Driven Strategy: Processes for Creating Value. New York : Free Press.
20. Fornell, Clases Larcker, David F. (1981). Evaluating Structural Equation Models with Unobservable Variables and Measurement Error. Journal of Marketing Research 18 : 39 50 (February).
21. Gale, Bradley T. (1994). Managing Customer Value. New York : Free Press.
22. Galunic, D.C. Rodan, S. (1998). Resource Recombinations in the Firm: Knowledge Structures and the Potential for Schumpeterian Innovation. Strategic Management Journal 19 : 1193 1201.
23. Gatignon, Hubert Xuereb, J. (1997). Strategic Orientation of the Firm and New Product Performance. Journal of Market Research 34 : 77 90.
24. Gerbing, David W. Anderson, James C. (1988). An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment. Journal of Marketing Research 25 : 186 92.
25. Grant, Robert M. (1991). The Resource Based Theory of Competitive Advantage. California Management Review 33 (3) : 114 35.
26. Greenley, Gordon E. (1995). Market Orientation and Company Performance: Empirical Evidence from UK Companies. British Journal of Management 6 : 1 13.
27. Griffin, Abbie (1997). PDMA Research on New Product Development Practices: Updating Trends and Benchmarking Best Practices. Journal of Product Innovation Management 14 : 429 58.
28. Hair, Joseph F., Anderson, Rolph E., Tatham, Ronald L. Black, William C. (1998). Multivariate Data Analysis, 5th ed. Upper Saddle River, NJ : Prentice-Hall.
29. Han, J.K., Kim, N. Srivastava, R.K. (1998). Market Orientation and Organizational Performance: Is Innovation a Missing Link? Journal of Marketing 62 : 30 45 (October).
30. Hauser, John, Tellis, Gerry Griffin, Abbie (2005). Research on Innovation: A Review and Agenda for Marketing Science. Special Report 05-200, Marketing Science Institute.
31. Henard, David H. Szymanski, David M. (2001). Why Some New Products Are More Successful than Others. Journal of Marketing Research 38 (3) : 362 75.
32. Henderson, Rebecca Cockburn, Ian (1994). Measuring Competence? Exploring Firm Effects in Pharmaceutical Research. Strategic Management Journal 15 : 63 84.
33. Higgins, J.M. (1996). Achieving the Core Competence - It's as Easy as 1, 2, 3 ... 47, 48, 49. Business Horizons, March-April, 27-32.
34. Hooley, Graham J., Saunders, John Piercy, Nigel F. (1998). Marketing Strategy and Competitive Positioning. Wiltshire, UK : Prentice Hall Europe.
35. Hult, G.T. (1998). Managing the International Strategic Sourcing Process as a Market Driven Organizational Learning System. Decision Sciences 29 (1) : 193 216.
36. Jaworski, Bernard Kohli, Ajay K. (1993). Market Orientation: Antecedents and Consequences. Journal of Marketing 57 (3) : 53 70.
37. Jaworski, Bernard Kohli, Ajay K. (1996). Market Orientation: Review, Refinement and Roadmap. Journal of Market Focused Management 1 (2) : 119 35.
38. Jöreskog, Karl G. (1993). Testing Structural Equation Models. In : Testing Structural Equation Models, ed. K.A. Bollen J.S. Long. Newburg Park, CA : Sage Publications, 294 316.
39. Jöreskog, K. Sörbom (1996). LISREL 8: Users Guide. Chicago : Scientific Software.
40. Kahn, Kenneth B. (2001). Market Orientation, Interdepartmental Integration and Product Development Performance. Journal of Product Innovation Management 18 : 314 23.
41. Karniouchina, E.V., Victorino, L. Verma, R. (2006). Product and Service Innovation: Ideas for Future Cross-Disciplinary Research. Journal of Product Innovation Management 23 : 274 80.
42. Kirca, Ahmet H., Jayachandran, Satish Bearden, William O. (2005). Market Orientation: A Meta-Analytic Review and Assessment of Its Antecedents and Impact on Performance. Journal of Marketing 69 : 24 41 (April).
43. Kohli, Ajay K. Jaworski, Bernard (1990). Market Orientation: The Construct, Research Propositions, and Managerial Implications. Journal of Marketing 54 (2) : 1 18.
44. Kumar, K., Subramanian, R. Yauger, C. (1998). Examining the Market Orientation-Performance Relationship: A Context-Specific Study. Journal of Management 24 (2) : 201 33.
45. Langerak, F., Hultink, E.J. Robben, H.S.J. (2004). The Impact of Market Orientation, Product Advantage, and Launch Proficiency on New Product Performance and Organizational Performance. Journal of Product Innovation Management 21 : 79 94.
46. Mahoney, Joseph T. (1995). The Management of Resources and the Resource of Management. Journal of Business Research 33 : 91 101.
47. Marsh, Herbert W. Hocevar, Dennis (1985). Application of Confirmatory Factor Analysis to the Study of Self-Concept: First and Higher Order Factor Models and Their Invariance across Groups. Psychological Bulletin 97 (3) : 562 82.
48. Montoya-Weiss, Mitzi M. Calantone, R. (1994). Determinants of New Product Performance: A Review and Meta-Analysis. Journal of Product Innovation Management 11 : 397 417.
49. Moorman, Christine Miner, Anne S. (1997). The Impact of Organizational Memory on New Product Performance and Creativity. Journal of Marketing Research 34 : 91 106.
50. Moorman, Christine Rust, Roland (1999). The Role of Marketing. Journal of Marketing 63 : 180 197 (Special Issue).
51. Muffatto, M. Panizzolo, R. (1996). Innovation and Product Development Strategies in the Italian Motorcycle Industry. Journal of Product Innovation Management 13 : 348 61.
52. Narver, John Slater, Stanley F. (1990). The Effect of a Market Orientation on Business Profitability. Journal of Marketing 54 (4) : 20 35.
53. Narver, John C., Slater, Stanley F. MacLachlan, Douglas L. (2004). Responsive and Proactive Market Orientation and New Product Success. Journal of Product Innovation Management 21 : 334 47.
54. Noble, Charles H., Sinha, Rajiv K. Ajith, Kumar (2002). Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications. Journal of Marketing 66 : 25 39.
55. Paladino, Angela (2006). Understanding the Drivers of Corporate Performance and Customer Value. In : Performance Measurement and Management Control: Improving Organizations and Society, ed. Jean-Francois Manzoni Marc Epstein. Piscataway, NJ : Elsevier Science, 137 62.
56. Paladino, Angela, Whitwell, Gregory Widing, Robert E. (2006). Resource Orientation and Its Effects on Business Performance. Department of Management Working Paper Series, University of Melbourne.
57. Perez-Bustamante, G. (1999). Knowledge Management in Agile Innovative Organizations. Journal of Knowledge Management 3 (1) : 6 17.
58. Peteraf, Margaret (1993). The Cornerstones of Competitive Advantage: A Resource-Based View. Strategic Management Journal 14 (3) : 179 92.
59. Pillai, Rajnandini, Schriesheim, Chester A. Williams, Eric S. (1999). Fairness Perceptions and Trust as Mediators for Transformational and Transactional Leadership: A Two-Sample Study. Journal of Management 25 (6) : 897 933.
60. Pitt, M. Clarke, K. (1999). Competing on Competence: A Knowledge Perspective on the Management of Strategic Innovation. Technology Analysis and Strategic Management 11 (3) : 301 16.
61. Podsakoff, Philip Organ, Dennis (1986). Self Reports in Organizational Research: Problems and Prospects. Journal of Management 12 (4) : 531 44.
62. Porter, Michael E. (1980). Competitive Strategy: Techniques for Analysing Industries and Companies. New York : Free Press.
63. Roberts, Edward B. (1990). Evolving toward Product and Market-Orientation: The Early Years of Technology-Based Firms. Journal of Product Innovation Management 7 : 274 87.
64. Roberts, R. (1998). Managing Innovation: The Pursuit of Competitive Advantage and the Design of Innovation Intense Environments. Research Policy 27 : 159 75.
65. Sharma, S. Vredenburg, H. (1998). Proactive Corporate Environmental Strategy and the Development of Competitively Valuable Organizational Capabilities. Strategic Management Journal 19 : 729 53.
66. Sinkula, James M., Baker, William E. Noordewier, Thomas (1997). A Framework for Market-Based Organizational Learning: Linking Values, Knowledge and Behavior. Journal of the Academy of Marketing Science 25 (4) : 305 18.
67. Slater, Stanley F. (1997). Developing a Customer Value-Based Theory of the Firm. Journal of the Academy of Marketing Science 25 (2) : 162 67.
68. Slater, Stanley F. Narver, John C. (1994). Does Competitive Environment Moderate the Market Orientation-Performance Relationship? Journal of Marketing 58 (1) : 46 55.
69. Slater, Stanley F. Narver, John C. (1995). Market Orientation and the Learning Organization. Journal of Marketing 59 (3) : 63 74.
70. Slater, Stanley F. Narver, John C. (1998). Customer-Led and Market Oriented: Let's Not Confuse the Two. Strategic Management Journal 19 : 1001 06.
71. Slater, Stanley F. Mohr, J.J. (2006). Successful Development and Commercialization of Technological Innovation: Insights Based on Strategy Type. Journal of Product Innovation Management 23 : 26 33.
72. Slocum, J.W., McGill, M. Tei, D.T. (1993). The New Learning Strategy: Anytime, Anything, Anywhere. Organizational Dynamics 22 : 33 47.
73. Teece, David J., Pisano, Gary Shuen, Amy (1997). Dynamic Capabilities and Strategic Management. Strategic Management Journal 18 (7) : 509 33.
74. Verdin, P.J. Williamson, P.J. (1994). Core Competences, Competitive Advantage and Market Analysis: Forging the Links. In : Competence-Based Competition, ed. G. Hamel A. Heene. Chichester, UK : John Wiley & Sons, 77 110.
75. Webster, Frederick E. (1994). Market Driven Management. London : Wiley.
76. Wei, Y. Morgan, Neil A. (2004). Supportiveness of Organizational Climate, Market Orientation, and New Product Performance in Chinese Firms. Journal of Product Innovation Management 21 : 375 88.
77. Woodruff, Robert B. (1997). Customer Value: The Next Source for Competitive Advantage. Journal of the Academy of Marketing Science 25 (2) : 139 153.
78. Yu, Julie Cooper, Harris (1983). A Quantitative Review of Research Design Effects on Response Rates to Questionnaires. Journal of Marketing Research 20 : 36 44.