Bringing us together or driving us apart: The effect of soliciting consumer input on consumers' propensity to transact with an organization

Journal of Consumer Research

Volumn 38, Issue 2, 2011, Pages 242-259

  Liu, Wendy ^a   Gal, David ^b  

^a UNIVERSITY OF CALIFORNIA   (United States)

^b NORTHWESTERN UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 79960386131     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/658884     Document Type: Article

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