The relative importance of usability and functionality factors for online auction and shopping web sites

Online Information Review

Volumn 34, Issue 3, 2010, Pages 420-439

  Calisir, Fethi ^a   Bayraktaroǧlu, A Elvan ^a   Gumussoy, Cigdem Altin ^a   Topcu, Y Ilker ^a   Mutlu, Tezcan ^a  

^a ISTANBUL TECHNICAL UNIVERSITY   (Turkey)

Author keywords

Electronic commerce; Internet; Turkey; User studies; Youth

Indexed keywords

ANALYTICAL NETWORK PROCESS; DESIGN PHASE; DESIGN/METHODOLOGY/APPROACH; ONLINE AUCTIONS; RELATIVE IMPORTANCE; TURKEY; TURKISHS; USABILITY FACTORS; USER STUDY; YOUNG CONSUMERS; YOUTH;

DESIGN; ELECTRONIC COMMERCE; INTERNET; NAVIGATION; USABILITY ENGINEERING;

WORLD WIDE WEB;

EID: 77956636573     PISSN: 14684527     EISSN: None     Source Type: Journal    
DOI: 10.1108/14684521011037025     Document Type: Article

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