Analysis of factors affecting customer retailer loyalty in the Turkish food market: The case study of ERZURUM

Italian Journal of Food Science

Volumn 21, Issue 2, 2009, Pages 157-169

  Topcu, Y ^a   Uzundumlu, A S ^a  

^a ATATÜRK UNIVERSITY   (Turkey)

Author keywords

Customer retailer loyalty; Factor analysis; K means cluster analysis; Market segmentation

Indexed keywords

EID: 77949415464     PISSN: 11201770     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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