The Effect of Web-Based Information Availability on Consumers' Processing and Attitudes

Journal of Interactive Marketing

Volumn 24, Issue 1, 2010, Pages 31-41

  Sicilia, Maria ^a   Ruiz, Salvador ^a  

^a UNIVERSITY OF MURCIA   (Spain)

Author keywords

Amount of information; Attitudes; Consumer processing; Need for cognition; Websites

Indexed keywords

EID: 76449111346     PISSN: 10949968     EISSN: 15206653     Source Type: Journal    
DOI: 10.1016/j.intmar.2009.10.001     Document Type: Article

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