Iranian consumer animosity and U.S. products: A witch's brew or elixir?

International Business Review

Volumn 18, Issue 2, 2009, Pages 199-210

  Bahaee, Mahmood ^a   Pisani, Michael J ^a  

^a CENTRAL MICHIGAN UNIVERSITY   (United States)

Author keywords

Consumer animosity; Iran; United States of America

Indexed keywords

EID: 64949149262     PISSN: 09695931     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ibusrev.2009.02.002     Document Type: Article

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