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Volumn 14, Issue 2, 2009, Pages 393-413

Does culturally adapted online communication work? a study of american and chinese internet users' attitudes and preferences toward culturally customized web design elements

Author keywords

[No Author keywords available]

Indexed keywords

ELECTRONIC COMMERCE; INTERNATIONAL TRADE;

EID: 63749086646     PISSN: 10836101     EISSN: 10836101     Source Type: Journal    
DOI: 10.1111/j.1083-6101.2009.01446.x     Document Type: Article
Times cited : (36)

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