메뉴 건너뛰기




Volumn 25, Issue 3, 2008, Pages 333-348

Visual communication to children in the supermarket context: Health protective or exploitive?

Author keywords

Breakfast cereals; Child targeted marketing; Grocery store; Nutrition; Refined grains; Sugar; Supermarket; Trans fats

Indexed keywords


EID: 48449104841     PISSN: 0889048X     EISSN: None     Source Type: Journal    
DOI: 10.1007/s10460-007-9110-0     Document Type: Article
Times cited : (23)

References (80)
  • 1
    • 0033164462 scopus 로고    scopus 로고
    • The ethics of slotting: Is this bribery, facilitation marketing or just plain competition?
    • Aalberts, R.J., and M.M. Jennings. 1999. The ethics of slotting: Is this bribery, facilitation marketing or just plain competition? Journal of Business Ethics 20(3): 207-215.
    • (1999) Journal of Business Ethics , vol.20 , Issue.3 , pp. 207-215
    • Aalberts, R.J.1    Jennings, M.M.2
  • 4
    • 0003375513 scopus 로고
    • Observation of parent-child interaction in supermarket decision-making
    • Atkin, C.K. 1978. Observation of parent-child interaction in supermarket decision-making. Journal of Marketing 41: 41-45.
    • (1978) Journal of Marketing , vol.41 , pp. 41-45
    • Atkin, C.K.1
  • 5
    • 85071501848 scopus 로고    scopus 로고
    • Interpreting visual culture
    • Barrett, T. 2003. Interpreting visual culture. Art Education 56(2): 6-11.
    • (2003) Art Education , vol.56 , Issue.2 , pp. 6-11
    • Barrett, T.1
  • 10
    • 34547436187 scopus 로고    scopus 로고
    • Why would corporations behave in socially responsible ways? An institutional theory of corporate social responsibility
    • Campbell, J.L. 2007. Why would corporations behave in socially responsible ways? An institutional theory of corporate social responsibility. Academy of Management Review 32(3): 946-967.
    • (2007) Academy of Management Review , vol.32 , Issue.3 , pp. 946-967
    • Campbell, J.L.1
  • 11
    • 0034179058 scopus 로고    scopus 로고
    • Preschoolers' food product choices at a simulated point of purchase and mothers' consumer practices
    • Carruth, B.R., J.D. Skinner, J.D. Momon, and F. Coletta. 2000. Preschoolers' food product choices at a simulated point of purchase and mothers' consumer practices. Journal of Nutrition Education 32(3): 146-151.
    • (2000) Journal of Nutrition Education , vol.32 , Issue.3 , pp. 146-151
    • Carruth, B.R.1    Skinner, J.D.2    Momon, J.D.3    Coletta, F.4
  • 12
    • 4143052972 scopus 로고    scopus 로고
    • Center for Science in the Public Interest Washington, DC: Center for Science in the Public Interest. Accessed November 9 2006
    • Center for Science in the Public Interest. 2003. Pestering parents: How food companies market obesity to children. Washington, DC: Center for Science in the Public Interest. http://www.cspinet.org/new/ 200311101.html. Accessed November 9 2006.
    • (2003) Pestering Parents: How Food Companies Market Obesity to Children
  • 14
    • 0025735705 scopus 로고
    • Community-level comparisons between the grocery store environment and individual dietary practices
    • Cheadle, A., B.M. Psaty, S. Curry, E.H. Wagner, P. Diehr, T. Koepsell, and A. Kristal. 1991. Community-level comparisons between the grocery store environment and individual dietary practices. Preventive Medicine 20(2): 250-261.
    • (1991) Preventive Medicine , vol.20 , Issue.2 , pp. 250-261
    • Cheadle, A.1    Psaty, B.M.2    Curry, S.3    Wagner, E.H.4    Diehr, P.5    Koepsell, T.6    Kristal, A.7
  • 15
    • 85168312960 scopus 로고    scopus 로고
    • Cereal thrillers: Breakfast food manufacturers attempt to 'toon into what kids want through licensing
    • Cioletti, J. 2001. Cereal thrillers: Breakfast food manufacturers attempt to 'toon into what kids want through licensing. Supermarket Business 56(10): 30.
    • (2001) Supermarket Business , vol.56 , Issue.10 , pp. 30
    • Cioletti, J.1
  • 16
    • 18944374512 scopus 로고    scopus 로고
    • Health lifestyle theory: The convergence of agency and structure
    • Cockerham, W.C. 2005. Health lifestyle theory: The convergence of agency and structure. Journal of Health and Social Behavior 46: 51-67.
    • (2005) Journal of Health and Social Behavior , vol.46 , pp. 51-67
    • Cockerham, W.C.1
  • 17
    • 29144443993 scopus 로고    scopus 로고
    • Collective efficacy and obesity: The potential influence of social factors on health
    • Cohen, D.A., B.K. Finch, A. Bower, and N. Sastry. 2006. Collective efficacy and obesity: The potential influence of social factors on health. Social Science and Medicine 62(3): 769-778.
    • (2006) Social Science and Medicine , vol.62 , Issue.3 , pp. 769-778
    • Cohen, D.A.1    Finch, B.K.2    Bower, A.3    Sastry, N.4
  • 18
    • 0345777170 scopus 로고    scopus 로고
    • Boston, MA: Houghton Mifflin Company
    • Critser, G. 2003. Fat land. Boston, MA: Houghton Mifflin Company.
    • (2003) Fat Land
    • Critser, G.1
  • 19
    • 18944389343 scopus 로고    scopus 로고
    • Body mass index, academic achievement, and school context: Examining the educational experiences of adolescents at risk of obesity
    • Crosnoe, R., and C. Muller. 2004. Body mass index, academic achievement, and school context: Examining the educational experiences of adolescents at risk of obesity. Journal of Health and Social Behavior 45(4): 393-407.
    • (2004) Journal of Health and Social Behavior , vol.45 , Issue.4 , pp. 393-407
    • Crosnoe, R.1    Muller, C.2
  • 20
    • 10944245830 scopus 로고    scopus 로고
    • Private enforcement: Litigation as a tool to prevent obesity
    • Daynard, R.A., P.T. Howard, and C.L. Wilking. 2004. Private enforcement: Litigation as a tool to prevent obesity. Journal of Public Health Policy 25(3-4): 408-417.
    • (2004) Journal of Public Health Policy , vol.25 , Issue.3-4 , pp. 408-417
    • Daynard, R.A.1    Howard, P.T.2    Wilking, C.L.3
  • 21
    • 0037293423 scopus 로고    scopus 로고
    • Sandwiching it in: Spillover of work onto food choices and family roles in low- and moderate-income urban households
    • Devine, C.M., M.M. Connors, J. Sobal, and C.A. Bisogni. 2003. Sandwiching it in: Spillover of work onto food choices and family roles in low- and moderate-income urban households. Social Science and Medicine 56(3): 617-630.
    • (2003) Social Science and Medicine , vol.56 , Issue.3 , pp. 617-630
    • Devine, C.M.1    Connors, M.M.2    Sobal, J.3    Bisogni, C.A.4
  • 22
    • 33645132326 scopus 로고    scopus 로고
    • Corporate social responsibility, public policy, and NGO activism in Europe and the United States: An institutional-stakeholder perspective
    • Doh, J.P., and T.R. Guay. 2006. Corporate social responsibility, public policy, and NGO activism in Europe and the United States: An institutional-stakeholder perspective. Journal of Management Studies 43(1): 47-73.
    • (2006) Journal of Management Studies , vol.43 , Issue.1 , pp. 47-73
    • Doh, J.P.1    Guay, T.R.2
  • 23
    • 48449093135 scopus 로고    scopus 로고
    • Top 10 advertising icons. The Advertising Century: Special Issue
    • Enrico, D. 1999. Top 10 advertising icons. The Advertising Century: Special Issue. Advertising Age 43: 1-10.
    • (1999) Advertising Age , vol.43 , pp. 1-10
    • Enrico, D.1
  • 24
    • 0033433670 scopus 로고    scopus 로고
    • A quarter century of TV food advertising targeted at children
    • Gamble, M., and N. Cotugna. 1999. A quarter century of TV food advertising targeted at children. American Journal of Health Behavior 23(4): 261-267.
    • (1999) American Journal of Health Behavior , vol.23 , Issue.4 , pp. 261-267
    • Gamble, M.1    Cotugna, N.2
  • 25
    • 3042674960 scopus 로고    scopus 로고
    • Creating character trust and positive brand attitudes
    • Garretson, J.A., and R.W. Niedrich. 2004. Creating character trust and positive brand attitudes. Journal of Advertising 33(2): 25-36.
    • (2004) Journal of Advertising , vol.33 , Issue.2 , pp. 25-36
    • Garretson, J.A.1    Niedrich, R.W.2
  • 26
    • 1342303656 scopus 로고
    • Healthy food products for children: Packaging and mothers' purchase
    • Gelperowic, R., and B. Beharrell. 1994. Healthy food products for children: Packaging and mothers' purchase. British Food Journal 96(11): 4-9.
    • (1994) British Food Journal , vol.96 , Issue.11 , pp. 4-9
    • Gelperowic, R.1    Beharrell, B.2
  • 27
    • 4143126552 scopus 로고    scopus 로고
    • Strategies for increasing fruit and vegetable intake in grocery stores and communities: Policy, pricing, and environmental change
    • Glanz, K., and A.L. Yaroch. 2004. Strategies for increasing fruit and vegetable intake in grocery stores and communities: Policy, pricing, and environmental change. Preventive Medicine 39(Supplement 2): S75-S80.
    • (2004) Preventive Medicine , vol.39 , Issue.SUPPL. 2
    • Glanz, K.1    Yaroch, A.L.2
  • 29
    • 85168313307 scopus 로고    scopus 로고
    • In the hands of advertisers
    • Gray, R. 2004. In the hands of advertisers. Marketing: 17-18.
    • (2004) Marketing , pp. 17-18
    • Gray, R.1
  • 30
    • 85168315507 scopus 로고    scopus 로고
    • Trans fats: The story behind the label
    • Harvard Public Health Review. Accessed September 17 2006
    • Harvard Public Health Review. 2006. Trans fats: The story behind the label. Harvard School of Public Health. http://www.hsph.harvard.edu/ review/rvw_spring06/rvwspr06_transfats.html. Accessed September 17 2006.
    • (2006) Harvard School of Public Health
  • 32
    • 0004270209 scopus 로고    scopus 로고
    • Health Canada Ottawa, Ontario, Canada: Health Canada
    • Health Canada. 2005. Canadian nutrient file (CNF). Ottawa, Ontario, Canada: Health Canada.
    • (2005) Canadian Nutrient File (CNF)
  • 33
    • 84986097727 scopus 로고    scopus 로고
    • Case study: Packaging of children's breakfast cereal: Manufacturers versus children
    • Hill, H., and J. Tilley. 2002. Case study: Packaging of children's breakfast cereal: Manufacturers versus children. British Food Journal 104(9): 766-777.
    • (2002) British Food Journal , vol.104 , Issue.9 , pp. 766-777
    • Hill, H.1    Tilley, J.2
  • 34
    • 4344578840 scopus 로고    scopus 로고
    • Barriers to buying healthy foods for people with diabetes: Evidence of environmental disparities
    • Horowitz, C.R., K.A. Colson, P.L. Hebert, and K. Lancaster. 2004. Barriers to buying healthy foods for people with diabetes: Evidence of environmental disparities. American Journal of Public Health 94(9): 1549-1554.
    • (2004) American Journal of Public Health , vol.94 , Issue.9 , pp. 1549-1554
    • Horowitz, C.R.1    Colson, K.A.2    Hebert, P.L.3    Lancaster, K.4
  • 35
    • 31944450893 scopus 로고    scopus 로고
    • Institute of Medicine. Washington, DC: National Academies Press. Accessed 11 April 2006
    • Institute of Medicine. 2006. Food marketing to children and youth: Threat or opportunity? Vol. 42. Washington, DC: National Academies Press. http://www.iom.edu/CMS/3788/21939/31330.aspx. Accessed 11 April 2006.
    • (2006) Food Marketing to Children and Youth: Threat or Opportunity? , vol.42
  • 37
    • 0033237532 scopus 로고    scopus 로고
    • Consumer socialization of children: A retrospective look at twenty-five years of research
    • John, D.R. 1999. Consumer socialization of children: A retrospective look at twenty-five years of research. Journal of Consumer Research 26(3): 183-213.
    • (1999) Journal of Consumer Research , vol.26 , Issue.3 , pp. 183-213
    • John, D.R.1
  • 39
    • 4744373078 scopus 로고    scopus 로고
    • Proximity of supermarkets is positively associated with diet quality index for pregnancy
    • Laraia, B.A., A.M. Siega-Riz, J.S. Kaufman, and S.J. Jones. 2004. Proximity of supermarkets is positively associated with diet quality index for pregnancy. Preventive Medicine 39(5): 869-875.
    • (2004) Preventive Medicine , vol.39 , Issue.5 , pp. 869-875
    • Laraia, B.A.1    Siega-Riz, A.M.2    Kaufman, J.S.3    Jones, S.J.4
  • 40
    • 11144334120 scopus 로고    scopus 로고
    • Food marketing to children in the context of a marketing maelstrom
    • Linn, S.E. 2004. Food marketing to children in the context of a marketing maelstrom. Journal of Public Health Policy 25(3/4): 367-378.
    • (2004) Journal of Public Health Policy , vol.25 , Issue.3-4 , pp. 367-378
    • Linn, S.E.1
  • 41
    • 0030372784 scopus 로고    scopus 로고
    • Preschooler's learning of brand names from visual clues
    • Macklin, M.C. 1996. Preschooler's learning of brand names from visual clues. Journal of Consumer Research 23(3): 251-261.
    • (1996) Journal of Consumer Research , vol.23 , Issue.3 , pp. 251-261
    • Macklin, M.C.1
  • 43
    • 85168311402 scopus 로고    scopus 로고
    • Breakfast cereal, kid-style
    • Accessed August 14 2005
    • Mannie, E. 1999. Breakfast cereal, kid-style. Design Elements. http://www.foodproductdesign.com/archive/1999/0699de.html. Accessed August 14 2005.
    • (1999) Design Elements
    • Mannie, E.1
  • 44
    • 84995250170 scopus 로고
    • Concentration change in selected food manufacturing industries: The influence of mergers vs. internal growth
    • Marion, B.W., and D. Kim. 1991. Concentration change in selected food manufacturing industries: The influence of mergers vs. internal growth. Agribusiness 7: 415-431.
    • (1991) Agribusiness , vol.7 , pp. 415-431
    • Marion, B.W.1    Kim, D.2
  • 46
    • 3042642782 scopus 로고    scopus 로고
    • Strategies for influencing parental decisions on food purchasing
    • Marquis, M. 2004. Strategies for influencing parental decisions on food purchasing. Journal of Consumer Marketing 21(2/3): 134-143.
    • (2004) Journal of Consumer Marketing , vol.21 , Issue.2-3 , pp. 134-143
    • Marquis, M.1
  • 47
    • 84986083367 scopus 로고    scopus 로고
    • Children's visual memory of packaging
    • McNeal, J.U., and M.F. Ji. 2003. Children's visual memory of packaging. The Journal of Consumer Research 20(4): 400-428.
    • (2003) The Journal of Consumer Research , vol.20 , Issue.4 , pp. 400-428
    • McNeal, J.U.1    Ji, M.F.2
  • 49
    • 0042807917 scopus 로고
    • Snap, crackle, profits
    • Mogelonsky, M. 1995. Snap, crackle, profits. American Demographics 17(6): 10-11.
    • (1995) American Demographics , vol.17 , Issue.6 , pp. 10-11
    • Mogelonsky, M.1
  • 50
    • 85168305399 scopus 로고    scopus 로고
    • Today's food trends: Are consumers eating to live? Or living to eat?
    • Morris, D. 2000. Today's food trends: Are consumers eating to live? Or living to eat? Smoke Signals XI(61): 25-30.
    • (2000) Smoke Signals , vol.11 , Issue.61 , pp. 25-30
    • Morris, D.1
  • 52
    • 7444243923 scopus 로고    scopus 로고
    • Using animated spokes-characters in advertising to young children
    • Neeley, S.M., and D.W. Schumann. 2004. Using animated spokes-characters in advertising to young children. Journal of Advertising 33(3): 7-23.
    • (2004) Journal of Advertising , vol.33 , Issue.3 , pp. 7-23
    • Neeley, S.M.1    Schumann, D.W.2
  • 53
    • 0004122711 scopus 로고    scopus 로고
    • Berkeley, CA: University of California Press
    • Nestle, M. 2002. Food politics. Berkeley, CA: University of California Press.
    • (2002) Food Politics
    • Nestle, M.1
  • 55
    • 33646905506 scopus 로고    scopus 로고
    • Observations of parent-child co-shoppers in supermarkets: Children's involvement in food selections, parental yielding and refusal strategies
    • O'Dougherty, M., M. Story, and J. Stang. 2006. Observations of parent-child co-shoppers in supermarkets: Children's involvement in food selections, parental yielding and refusal strategies. Journal of Nutrition Education and Behavior 38(3): 183-188.
    • (2006) Journal of Nutrition Education and Behavior , vol.38 , Issue.3 , pp. 183-188
    • O'Dougherty, M.1    Story, M.2    Stang, J.3
  • 56
    • 0035836025 scopus 로고    scopus 로고
    • Association between trans fatty acid intake and 10-year risk of coronary heart disease in the Zutphen Elderly Study: A prospective population-based study
    • Oomen, C.M., M.C. Ocke, E. J.Feskens, M. van Erp-Baart, F.J. Kok, and D. Kromhout. 2001. Association between trans fatty acid intake and 10-year risk of coronary heart disease in the Zutphen Elderly Study: A prospective population-based study. Lancet 357 (9258): 732-733.
    • (2001) Lancet , vol.357 , Issue.9258 , pp. 732-733
    • Oomen, C.M.1    Ocke, M.C.2    Feskens, E.J.3    van Erp-Baart, M.4    Kok, F.J.5    Kromhout, D.6
  • 59
    • 10044275926 scopus 로고    scopus 로고
    • Family life in grocery stores - A study of interaction between adults and children
    • Pettersson, A., U. Olsson, and C. Fjellström. 2004. Family life in grocery stores - A study of interaction between adults and children. International Journal of Consumer Studies 28(4): 317-328.
    • (2004) International Journal of Consumer Studies , vol.28 , Issue.4 , pp. 317-328
    • Pettersson, A.1    Olsson, U.2    Fjellström, C.3
  • 60
    • 0004132076 scopus 로고
    • London, UK: Taylor & Francis
    • Pheasant, S. 1988. Bodyspace. London, UK: Taylor & Francis.
    • (1988) Bodyspace
    • Pheasant, S.1
  • 61
    • 19944384120 scopus 로고    scopus 로고
    • Breakfast habits, nutritional status, body weight, and academic performance in children and adolescents
    • Rampersaud, G., M. Pereira, and B. Girard. 2005. Breakfast habits, nutritional status, body weight, and academic performance in children and adolescents. Journal of the American Dietetic Association 105(5): 743-760.
    • (2005) Journal of the American Dietetic Association , vol.105 , Issue.5 , pp. 743-760
    • Rampersaud, G.1    Pereira, M.2    Girard, B.3
  • 62
    • 0033426640 scopus 로고    scopus 로고
    • Ecometrics: Toward a science of assessing ecological settings, with application to the systematic social observation of neighborhoods
    • Raudenbush, S.W., and R.J. Sampson. 1999. Ecometrics: Toward a science of assessing ecological settings, with application to the systematic social observation of neighborhoods. Sociological Methodology 29: 1-41.
    • (1999) Sociological Methodology , vol.29 , pp. 1-41
    • Raudenbush, S.W.1    Sampson, R.J.2
  • 63
    • 0002669981 scopus 로고
    • Observations - Parents and children shopping together: A new approach to the qualitative analysis of observational data
    • Rust, L. 1993. Observations - parents and children shopping together: A new approach to the qualitative analysis of observational data. Journal of Advertising Research (July/August): 65-70.
    • (1993) Journal of Advertising Research (July/August) , pp. 65-70
    • Rust, L.1
  • 67
    • 33645078921 scopus 로고    scopus 로고
    • How color enhances visual memory for Natural Scenes
    • Spence, I., P. Wong, M. Rusan, and N. Rastegar. 2006. How color enhances visual memory for Natural Scenes. Psychological Science 17(1): 1-6.
    • (2006) Psychological Science , vol.17 , Issue.1 , pp. 1-6
    • Spence, I.1    Wong, P.2    Rusan, M.3    Rastegar, N.4
  • 68
    • 85168310305 scopus 로고    scopus 로고
    • Statistics Canada. Ottawa, Ontario: Statistics Canada
    • Statistics Canada. 2005. Food consumption 2004. The Daily. Ottawa, Ontario: Statistics Canada.
    • (2005) Food Consumption 2004. The Daily
  • 70
    • 30544452882 scopus 로고    scopus 로고
    • Building evidence for environmental and policy solutions to prevent child obesity
    • Story, M., and T. Orleans. 2006. Building evidence for environmental and policy solutions to prevent child obesity. American Journal of Preventive Medicine 30(1): 96-97.
    • (2006) American Journal of Preventive Medicine , vol.30 , Issue.1 , pp. 96-97
    • Story, M.1    Orleans, T.2
  • 72
    • 34247780562 scopus 로고
    • The sociological imagination and documentary still photography
    • Suchar, C. 1989. The sociological imagination and documentary still photography. Visual Sociology 4(2): 51-62.
    • (1989) Visual Sociology , vol.4 , Issue.2 , pp. 51-62
    • Suchar, C.1
  • 75
    • 85168304287 scopus 로고    scopus 로고
    • Curbing their appetite
    • Wasserman, T. 2004. Curbing their appetite. Brandweek 45(44): 24-28.
    • (2004) Brandweek , vol.45 , Issue.44 , pp. 24-28
    • Wasserman, T.1
  • 77
    • 10944233629 scopus 로고    scopus 로고
    • Bringing political economy into the debate on the obesity epidemic
    • Winson, A. 2004. Bringing political economy into the debate on the obesity epidemic. Agriculture and Human Values 21(4): 299-312.
    • (2004) Agriculture and Human Values , vol.21 , Issue.4 , pp. 299-312
    • Winson, A.1
  • 78
    • 85168315433 scopus 로고    scopus 로고
    • WHICH?. London: Consumers' Association
    • WHICH?. 2004. A food crisis: Cereal offenders. London: Consumers' Association.
    • (2004) A Food Crisis: Cereal Offenders
  • 79
    • 0031519716 scopus 로고    scopus 로고
    • Rethinking market research: Putting people back in
    • Zaltman, G. 1997. Rethinking market research: Putting people back in. Journal of Marketing Research XXXIV: 424-437.
    • (1997) Journal of Marketing Research , vol.34 , pp. 424-437
    • Zaltman, G.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.