Empirical study of relationship value in industrial services

Journal of Business & Industrial Marketing

Volumn 23, Issue 4, 2008, Pages 228-241

  Lewin, Jeffrey ^a   Barry, James ^a   Terry, Tamara S ^a  

^a NOVA SOUTHEASTERN UNIVERSITY   (United States)

Author keywords

Partnership; Relationship marketing; Services; Services marketing; Value analysis

Indexed keywords

EID: 42149171233     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/08858620810865807     Document Type: Article

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