How critical is employee orientation for customer relationship management? Insights from a case study

Journal of Management Studies

Volumn 45, Issue 2, 2008, Pages 268-293

  Plakoyiannaki, Emmanuella ^a   Tzokas, Nikolaos ^b   Dimitratos, Pavlos ^b   Saren, Michael ^b  

^a ARISTOTLE UNIVERSITY OF THESSALONIKI   (Greece)

^b Aristotle's University of Thessaloniki ^*

Author keywords

[No Author keywords available]

Indexed keywords

EID: 40749116021     PISSN: 00222380     EISSN: 14676486     Source Type: Journal    
DOI: 10.1111/j.1467-6486.2007.00740.x     Document Type: Article

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