The effect of shipping fees on customer acquisition, customer retention, and purchase quantities

Journal of Retailing

Volumn 82, Issue 1, 2006, Pages 13-23

  Lewis, Michael ^a  

^a UNIVERSITY OF FLORIDA   (United States)

Author keywords

Customer acquisition; Customer retention; E commerce; Shipping fees

Indexed keywords

EID: 31744441908     PISSN: 00224359     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretai.2005.11.005     Document Type: Article

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