Is the seven-year hitch premature in industrial markets?

European Journal of Marketing

Volumn 39, Issue 5-6, 2005, Pages 560-584

  Barnes, Bradley R ^a  

^a UNIVERSITY OF LEEDS   (United Kingdom)

Author keywords

Business to business marketing; Relationship marketing

Indexed keywords

EID: 20444448902     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090560510590719     Document Type: Review

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