Measuring the Nonconscious: Implicit Social Cognition in Consumer Behavior

Handbook of Consumer Psychology

Volumn , Issue , 2018, Pages 461-475

  Perkins, Andrew ^a   Forehand, Mark ^b   Greenwald, Anthony ^b   Maison, Dominika ^c  

^a RICE UNIVERSITY   (United States)

^b UNIVERSITY OF WASHINGTON   (United States)

^c UNIVERSITY OF WARSAW   (Poland)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85145833841     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203809570-26     Document Type: Chapter

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