Blogging: Mediating impacts of flow on motivational behavior

Journal of Research in Interactive Marketing

Volumn 4, Issue 1, 2010, Pages 6-29

  Park, Boram ^a   Ahn, SooKyoung ^a   Kim, Haejung ^a  

^a UNIVERSITY OF NORTH TEXAS   (United States)

Author keywords

Consumer behaviour; Electronic media; Internet; United States of America

Indexed keywords

EID: 84993073605     PISSN: 20407122     EISSN: None     Source Type: Journal    
DOI: 10.1108/17505931011033533     Document Type: Article

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