The moderating role of individual and social factors in internet banking loyalty: An exploratory study

Transforming Government: People, Process and Policy

Volumn 8, Issue 3, 2014, Pages 420-446

  Mohammadi, Hossein ^a  

^a ALLAMEH TABATABA'I UNIVERSITY   (Iran)

Author keywords

Internet banking; Perceived image; Personal innovativeness; Self efficacy; Subjective norms

Indexed keywords

EID: 84929300272     PISSN: 17506166     EISSN: None     Source Type: Journal    
DOI: 10.1108/TG-10-2013-0042     Document Type: Article

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