Online, face-to-face and telephone surveys - Comparing different sampling methods in wine consumer research

Wine Economics and Policy

Volumn 2, Issue 2, 2013, Pages 57-66

  Szolnoki, Gergely ^a   Hoffmann, Dieter ^a  

^a HOCHSCHULE GEISENHEIM UNIVERSITY   (Germany)

Author keywords

Consumer behaviour; Face to face; Online; Representativeness; Survey mode; Telephone; Wine

Indexed keywords

EID: 84921827034     PISSN: 22133968     EISSN: 22129774     Source Type: Journal    
DOI: 10.1016/j.wep.2013.10.001     Document Type: Article

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