메뉴 건너뛰기




Volumn , Issue , 2011, Pages

Psychological influences on economic choice: Pavlovian cuing and emotional regulation

Author keywords

Constraints; Decision making; Economic choice theory; Emotional regulation; Information; Stable preferences

Indexed keywords


EID: 84921683796     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1093/acprof:oso/9780199600434.003.0002     Document Type: Chapter
Times cited : (4)

References (79)
  • 1
    • 84882523833 scopus 로고    scopus 로고
    • Multiple forms of value learning and the function of dopamine
    • P.W. Glimcher, E. Fehr, C. Camerer and R.A. Poldrack (eds), New York: Elsevier
    • Balleine, B.W., Daw, N., and O'Doherty, J. (2008). Multiple forms of value learning and the function of dopamine. In P.W. Glimcher, E. Fehr, C. Camerer and R.A. Poldrack (eds), Neuroeconomics: decision-making and the brain (pp. 367-88). New York: Elsevier.
    • (2008) Neuroeconomics: decision-making and the brain , pp. 367-388
    • Balleine, B.W.1    Daw, N.2    O'Doherty, J.3
  • 2
    • 84882902471 scopus 로고    scopus 로고
    • The loss-aversion/narrow framing approach to the equity premium puzzle
    • R. Mehra (ed.), North Holland, Amsterdam: Elsevier Science
    • Barberis, N. and Huang, M. (2007). The loss-aversion/narrow framing approach to the equity premium puzzle. In R. Mehra (ed.), Handbook of the equity risk premium (pp. 199-229). North Holland, Amsterdam: Elsevier Science.
    • (2007) Handbook of the equity risk premium , pp. 199-229
    • Barberis, N.1    Huang, M.2
  • 3
    • 33748676097 scopus 로고    scopus 로고
    • Cues of being watched enhance cooperation in a real-world setting
    • Bateson, M., Nettle, D., and Roberts, G. (2006). Cues of being watched enhance cooperation in a real-world setting. Biology Letters, 2(3), 412-4.
    • (2006) Biology Letters , vol.2 , Issue.3 , pp. 412-414
    • Bateson, M.1    Nettle, D.2    Roberts, G.3
  • 4
    • 84906006114 scopus 로고
    • Myopic loss-aversion and the equity premium puzzle
    • Benartzi, S. and Thaler, R.H. (1995). Myopic loss-aversion and the equity premium puzzle. Quarterly Journal of Economics, 110, 73-92.
    • (1995) Quarterly Journal of Economics , vol.110 , pp. 73-92
    • Benartzi, S.1    Thaler, R.H.2
  • 5
    • 16244384595 scopus 로고    scopus 로고
    • Addiction and cue-triggered decision processes
    • Bernheim, B.D. and Rangel, A. (2004). Addiction and cue-triggered decision processes. American Economic Review, 94(5), 1558-90.
    • (2004) American Economic Review , vol.94 , Issue.5 , pp. 1558-1590
    • Bernheim, B.D.1    Rangel, A.2
  • 6
    • 38749132480 scopus 로고    scopus 로고
    • Nonlinear neurobiological probability weighting functions for aversive outcomes
    • Berns G.S., Capra C.M., Chappelow, J., Moore, S., and Noussair, C. (2008). Nonlinear neurobiological probability weighting functions for aversive outcomes. Neuroimage, 39, 2047-57.
    • (2008) Neuroimage , vol.39 , pp. 2047-2057
    • Berns, G.S.1    Capra, C.M.2    Chappelow, J.3    Moore, S.4    Noussair, C.5
  • 7
    • 67649373095 scopus 로고    scopus 로고
    • Mean-variance or prospect theory? The nature of value representations in the human brain
    • Boorman, E.D. and Sallet, J. (2009). Mean-variance or prospect theory? The nature of value representations in the human brain. Journal of Neuroscience, 29(25), 7945-7.
    • (2009) Journal of Neuroscience , vol.29 , Issue.25 , pp. 7945-7947
    • Boorman, E.D.1    Sallet, J.2
  • 8
    • 45949090702 scopus 로고    scopus 로고
    • The neural mechanisms underlying the influence of Pavlovian cues on human decision making
    • Bray, S., Rangel, A., Shimojo, S., Balleine, B., and O'Doherty, J.P. (2008). The neural mechanisms underlying the influence of Pavlovian cues on human decision making. Journal of Neuroscience, 28(22), 5861-66.
    • (2008) Journal of Neuroscience , vol.28 , Issue.22 , pp. 5861-5866
    • Bray, S.1    Rangel, A.2    Shimojo, S.3    Balleine, B.4    O'Doherty, J.P.5
  • 9
    • 62949192692 scopus 로고    scopus 로고
    • Learning and visceral temptation in dynamic saving experiments
    • Brown, A.L., Chua, Z.E., and Camerer, C. (2009). Learning and visceral temptation in dynamic saving experiments. Quarterly Journal of Economics, 124(1), 197-231.
    • (2009) Quarterly Journal of Economics , vol.124 , Issue.1 , pp. 197-231
    • Brown, A.L.1    Chua, Z.E.2    Camerer, C.3
  • 10
    • 77956971930 scopus 로고    scopus 로고
    • Pavlovian processes in consumer choice: the physical presence of a good increases willingness-to pay
    • Bushong, B., King, L.M., and Camerer, C. F., Rangel, A. (2010). Pavlovian processes in consumer choice: the physical presence of a good increases willingness-to pay. American Economic Review, 100(4), 1556-71.
    • (2010) American Economic Review , vol.100 , Issue.4 , pp. 1556-1571
    • Bushong, B.1    King, L.M.2    Camerer, C.F.3    Rangel, A.4
  • 11
    • 85098030232 scopus 로고    scopus 로고
    • Prospect theory in the wild: evidence from the field
    • D. Kahneman and A. Tversky (eds), Cambridge University Press
    • Camerer, C. (2000). Prospect theory in the wild: evidence from the field. In D. Kahneman and A. Tversky (eds), Choices, values, and frames (pp. 288-300). Cambridge University Press.
    • (2000) Choices, values, and frames , pp. 288-300
    • Camerer, C.1
  • 12
    • 18444370306 scopus 로고    scopus 로고
    • Three cheers-psychological, theoretical, empirical-for lossaversion
    • Camerer, C. (2005). Three cheers-psychological, theoretical, empirical-for lossaversion. Journal of Marketing Research, 42, 129-33.
    • (2005) Journal of Marketing Research , vol.42 , pp. 129-133
    • Camerer, C.1
  • 15
    • 72449173353 scopus 로고    scopus 로고
    • Optimal defaults and active decisions
    • Carroll, G. et. al. (2009). Optimal defaults and active decisions. Quarterly Journal of Economics, 124(4), 1639-74.
    • (2009) Quarterly Journal of Economics , vol.124 , Issue.4 , pp. 1639-1674
    • Carroll, G.1
  • 16
    • 33746253652 scopus 로고    scopus 로고
    • How basic are behavioral biases? Evidence from capuchin monkey trading behavior
    • Chen, M.K,. Lakshminarayanan, V., and Santos, L. (2006). How basic are behavioral biases? Evidence from capuchin monkey trading behavior. Journal of Political Economy, 114, 517-37.
    • (2006) Journal of Political Economy , vol.114 , pp. 517-537
    • Chen, M.K.1    Lakshminarayanan, V.2    Santos, L.3
  • 17
    • 34547358954 scopus 로고    scopus 로고
    • Retrospectives: Edgewoth's hedonimeter and the quest to measure utility
    • Spring
    • Colander, D. (2007). Retrospectives: Edgewoth's hedonimeter and the quest to measure utility. Journal of Economic Perspectives, 21, Spring, 215-25.
    • (2007) Journal of Economic Perspectives , vol.21 , pp. 215-225
    • Colander, D.1
  • 20
    • 33746896990 scopus 로고    scopus 로고
    • Frames, biases, and rational decision-making in the human brain
    • De Martino, B. et. al. (2006). Frames, biases, and rational decision-making in the human brain. Science, 313, 684-7.
    • (2006) Science , vol.313 , pp. 684-687
    • De Martino, B.1
  • 21
    • 54849415592 scopus 로고    scopus 로고
    • Explaining enhanced logical consistency during decision making in autism
    • De Martino, B. et. al. (2008). Explaining enhanced logical consistency during decision making in autism. Journal of Neuroscience, 28(42), 10746-50.
    • (2008) Journal of Neuroscience , vol.28 , Issue.42 , pp. 10746-10750
    • De Martino, B.1
  • 22
    • 77649268119 scopus 로고    scopus 로고
    • Amygdala damage abolishes lossaversion
    • De Martino, B., Colin, C., and Adolphs R. (2010). Amygdala damage abolishes lossaversion. PNAS, 107(8), 3788-92.
    • (2010) PNAS , vol.107 , Issue.8 , pp. 3788-3792
    • De Martino, B.1    Colin, C.2    Adolphs, R.3
  • 23
    • 65949094200 scopus 로고    scopus 로고
    • Psychology and economics: evidence from the field
    • DellaVigna, S. (2009). Psychology and economics: evidence from the field. Journal of Economic Literature, 47, 315-72.
    • (2009) Journal of Economic Literature , vol.47 , pp. 315-372
    • DellaVigna, S.1
  • 24
    • 34248219475 scopus 로고    scopus 로고
    • Regulation of emotional responses elicited by threat-related stimuli
    • Eippert F. et al., (2007) Regulation of emotional responses elicited by threat-related stimuli. Hum Brain Mapp 28, 409-23.
    • (2007) Hum Brain Mapp , vol.28 , pp. 409-423
    • Eippert, F.1
  • 25
    • 70349097881 scopus 로고    scopus 로고
    • Prospect theory on the brain: studies on the neuroeconomics of decision under risk
    • Glimcher, P., Camerer, C., Fehr, E. and Poldrack, R. (eds), New York: Elsevier
    • Fox, C.R. and Poldrack, R.A. (2008). Prospect theory on the brain: studies on the neuroeconomics of decision under risk. In. Glimcher, P., Camerer, C., Fehr, E. and Poldrack, R. (eds), Handbook of neuroeconomics. New York: Elsevier, pp. 145-74.
    • (2008) Handbook of neuroeconomics , pp. 145-174
    • Fox, C.R.1    Poldrack, R.A.2
  • 26
    • 0040481570 scopus 로고    scopus 로고
    • Loss-aversion and seller behavior: evidence from the housing market
    • Genesove, D. and Mayer, C. (2001). Loss-aversion and seller behavior: evidence from the housing market. Quarterly Journal of Economics, 116, 1233-60.
    • (2001) Quarterly Journal of Economics , vol.116 , pp. 1233-1260
    • Genesove, D.1    Mayer, C.2
  • 28
    • 0031603708 scopus 로고    scopus 로고
    • Antecedent-and response-focused emotion regulation: divergent consequences for experience, expression, and physiology
    • Gross, J.J. (1998). Antecedent-and response-focused emotion regulation: divergent consequences for experience, expression, and physiology. Journal of Personality and Social Psychology, 74, 224-37.
    • (1998) Journal of Personality and Social Psychology , vol.74 , pp. 224-237
    • Gross, J.J.1
  • 29
    • 17844368897 scopus 로고    scopus 로고
    • Nobody's watching?: subtle cues affect generosity in an anonymous economic game
    • Haley, K.J. and Fessler, D.M.T. (2005). Nobody's watching?: subtle cues affect generosity in an anonymous economic game. Evolution and Human Behavior, 26(3), 245-56.
    • (2005) Evolution and Human Behavior , vol.26 , Issue.3 , pp. 245-256
    • Haley, K.J.1    Fessler, D.M.T.2
  • 30
    • 21344477719 scopus 로고
    • Modeling loss-aversion and reference dependence effects on brand choice
    • Hardie, B.G.S., Johnson, E.J., and Fader, P.S. (1993). Modeling loss-aversion and reference dependence effects on brand choice. Marketing Science, 12, 378-94.
    • (1993) Marketing Science , vol.12 , pp. 378-394
    • Hardie, B.G.S.1    Johnson, E.J.2    Fader, P.S.3
  • 31
    • 0142188089 scopus 로고    scopus 로고
    • Good day sunshine: stock returns and the weather
    • Hirshleifer, D. and Shumway, T. (2003). Good day sunshine: stock returns and the weather. Journal of Finance, 58(3), 1009-32.
    • (2003) Journal of Finance , vol.58 , Issue.3 , pp. 1009-1032
    • Hirshleifer, D.1    Shumway, T.2
  • 32
    • 60849139440 scopus 로고    scopus 로고
    • Neural response to anticipated reward under risk is nonlinear in probabilities
    • Hsu, M., Krajbich, I., Zhao, C., and Camerer, C. (2009). Neural response to anticipated reward under risk is nonlinear in probabilities. Journal of Neuroscience, 29, 2231-7.
    • (2009) Journal of Neuroscience , vol.29 , pp. 2231-2237
    • Hsu, M.1    Krajbich, I.2    Zhao, C.3    Camerer, C.4
  • 33
    • 0642284005 scopus 로고    scopus 로고
    • Do defaults save lives?
    • Johnson, E.J. and Goldstein, G. (2003). Do defaults save lives? Science, 302, 1338-9.
    • (2003) Science , vol.302 , pp. 1338-1339
    • Johnson, E.J.1    Goldstein, G.2
  • 34
    • 0000125532 scopus 로고
    • Prospect theory-analysis of decision under risk
    • Kahneman, D. and Tversky, A. (1979). Prospect theory-analysis of decision under risk. Econometrica, 47(2), 263-91.
    • (1979) Econometrica , vol.47 , Issue.2 , pp. 263-291
    • Kahneman, D.1    Tversky, A.2
  • 36
    • 84936526580 scopus 로고
    • Experimental tests of the endowment effect and the coase theorem
    • Kahneman, D., Knetsch, J.L., and Thaler, R.H. (1990). Experimental tests of the endowment effect and the coase theorem. Journal of Political Economy, 98, 1325-48.
    • (1990) Journal of Political Economy , vol.98 , pp. 1325-1348
    • Kahneman, D.1    Knetsch, J.L.2    Thaler, R.H.3
  • 39
    • 0001584060 scopus 로고
    • Willingness to pay and compensation demanded: experimental evidence of an unexpected disparity in measures of value
    • Knetsch, J.L. and Sinden, J.A. (1984). Willingness to pay and compensation demanded: experimental evidence of an unexpected disparity in measures of value. Quarterly Journal of Economics, 99, 507-21.
    • (1984) Quarterly Journal of Economics , vol.99 , pp. 507-521
    • Knetsch, J.L.1    Sinden, J.A.2
  • 40
    • 67349267817 scopus 로고    scopus 로고
    • The endowment effect and the reference state:evidence and manipulations
    • Knetsch, J.L. and Wong, W.K. (2009). The endowment effect and the reference state:evidence and manipulations. Journal of Economic Behavior and Organization, 71(2), 407-13.
    • (2009) Journal of Economic Behavior and Organization , vol.71 , Issue.2 , pp. 407-413
    • Knetsch, J.L.1    Wong, W.K.2
  • 41
    • 33646349613 scopus 로고    scopus 로고
    • A model of reference-dependent preferences
    • Koszegi, B. and Rabin, M. (2006a). A model of reference-dependent preferences. Quarterly Journal of Economics, 121(4), 1133-66.
    • (2006) Quarterly Journal of Economics , vol.121 , Issue.4 , pp. 1133-1166
    • Koszegi, B.1    Rabin, M.2
  • 42
    • 35348884340 scopus 로고    scopus 로고
    • Reference-dependent risk attitudes
    • Koszegi, B. and Rabin, M. (2006b). Reference-dependent risk attitudes. American Economic Review, 97(4), 1047-73.
    • (2006) American Economic Review , vol.97 , Issue.4 , pp. 1047-1073
    • Koszegi, B.1    Rabin, M.2
  • 43
    • 0011868510 scopus 로고    scopus 로고
    • A cue-theory of consumption
    • Laibson, D. (2001). A cue-theory of consumption. Quarterly Journal of Economics, 116(1), 81-119.
    • (2001) Quarterly Journal of Economics , vol.116 , Issue.1 , pp. 81-119
    • Laibson, D.1
  • 44
    • 2542523052 scopus 로고    scopus 로고
    • Heart strings and purse strings: carryover effects of emotions on economic decisions
    • Lerner, J.S., Small, D.A., and Loewenstein, G. (2004). Heart strings and purse strings: carryover effects of emotions on economic decisions. Psychological Science, 15, 337-41.
    • (2004) Psychological Science , vol.15 , pp. 337-341
    • Lerner, J.S.1    Small, D.A.2    Loewenstein, G.3
  • 45
    • 0036534187 scopus 로고    scopus 로고
    • The psychophysiology of real-time financial risk processing
    • Lo, A.W. and Repin, D.V. (2002). The psychophysiology of real-time financial risk processing. Journal of Cognitive Neuroscience, 14, 323-39.
    • (2002) Journal of Cognitive Neuroscience , vol.14 , pp. 323-339
    • Lo, A.W.1    Repin, D.V.2
  • 46
    • 33747388015 scopus 로고    scopus 로고
    • Fear and greed in financial markets: a clinical study of day-traders
    • Lo, A.W., Repin, D.V., and Steenbarger, B.N. (2005). Fear and greed in financial markets: a clinical study of day-traders. American Economic Review, 95, 352-9.
    • (2005) American Economic Review , vol.95 , pp. 352-359
    • Lo, A.W.1    Repin, D.V.2    Steenbarger, B.N.3
  • 49
    • 84921694349 scopus 로고    scopus 로고
    • Signs of the times: "Recession 101" billboard try to put perspective on trouble economy
    • Los Angeles Times. (2009). Signs of the times: "Recession 101" billboard try to put perspective on trouble economy. July 16 (AP wire story).
    • (2009) July 16 (AP wire story)
  • 50
    • 0015688995 scopus 로고
    • Effects of attention to symbolically presented rewards on self-control
    • Mischel, W. and Moore, B. (1973). Effects of attention to symbolically presented rewards on self-control. Journal of Personality and Social Psychology, 28(2), 172-79.
    • (1973) Journal of Personality and Social Psychology , vol.28 , Issue.2 , pp. 172-179
    • Mischel, W.1    Moore, B.2
  • 51
    • 0016382656 scopus 로고
    • Instrumental ideation in delay of gratification
    • Mischel, W. and Underwood, B. (1974). Instrumental ideation in delay of gratification. Child Development, 45(4), 1083-88.
    • (1974) Child Development , vol.45 , Issue.4 , pp. 1083-1088
    • Mischel, W.1    Underwood, B.2
  • 55
    • 5644298301 scopus 로고    scopus 로고
    • For better or for worse: neural systems supporting the cognitive down-and up-regulation of negative emotion
    • Ochsner, K.N. et. al. (2004). For better or for worse: neural systems supporting the cognitive down-and up-regulation of negative emotion. NeuroImage, 23, 483-99.
    • (2004) NeuroImage , vol.23 , pp. 483-499
    • Ochsner, K.N.1
  • 56
    • 70149096447 scopus 로고    scopus 로고
    • The effect of mere touch on perceived ownership
    • Peck, J. and Shu, S.B. (2009). The effect of mere touch on perceived ownership. Journal of Consumer Research, 36(3), 434-47.
    • (2009) Journal of Consumer Research , vol.36 , Issue.3 , pp. 434-447
    • Peck, J.1    Shu, S.B.2
  • 57
    • 24044465094 scopus 로고    scopus 로고
    • The willingness to pay-willingness to accept gap, the "endowment effect," subject misconceptions, and experimental procedures for eliciting valuations
    • Plott, C.R. and Zeiler, K. (2005). The willingness to pay-willingness to accept gap, the "endowment effect," subject misconceptions, and experimental procedures for eliciting valuations. American Economic Review, 95(3), 530-45.
    • (2005) American Economic Review , vol.95 , Issue.3 , pp. 530-545
    • Plott, C.R.1    Zeiler, K.2
  • 58
    • 80051649753 scopus 로고    scopus 로고
    • Is Tiger Woods loss averse? Persistent bias in the face of experience, competition, and high stakes
    • in press
    • Pope, D. and Schweitzer, M. (in press). Is Tiger Woods loss averse? Persistent bias in the face of experience, competition, and high stakes. American Economic Review.
    • American Economic Review
    • Pope, D.1    Schweitzer, M.2
  • 59
    • 0000481593 scopus 로고
    • Incorporating reference price effects into a theory of consumer choice
    • Putler, D.S. (1992). Incorporating reference price effects into a theory of consumer choice. Marketing Science, 11, 287-309.
    • (1992) Marketing Science , vol.11 , pp. 287-309
    • Putler, D.S.1
  • 60
    • 45749098894 scopus 로고    scopus 로고
    • A framework for studying the neurobiology of value-based decision making
    • Rangel, A., Camerer, C., and Montague, P. R. (2008). A framework for studying the neurobiology of value-based decision making. Nature Reviews Neuroscience, 9(7), 545-56.
    • (2008) Nature Reviews Neuroscience , vol.9 , Issue.7 , pp. 545-556
    • Rangel, A.1    Camerer, C.2    Montague, P.R.3
  • 63
    • 49749092409 scopus 로고    scopus 로고
    • Possession, feelings of ownership and the endowment effect
    • Reb, J. and Connolly, T. (2007). Possession, feelings of ownership and the endowment effect. Judgment and Decision Making, 2, 107-114.
    • (2007) Judgment and Decision Making , vol.2 , pp. 107-114
    • Reb, J.1    Connolly, T.2
  • 64
    • 10344225664 scopus 로고    scopus 로고
    • Addiction as a computational process gone awry
    • Redish, A.D. (2004). Addiction as a computational process gone awry. Science, 306(5703), 1944-7.
    • (2004) Science , vol.306 , Issue.5703 , pp. 1944-1947
    • Redish, A.D.1
  • 66
    • 65949115501 scopus 로고    scopus 로고
    • A genetically mediated bias in decision-making driven by failure of amygdala control
    • Roiser, J. et. al. (2009). A genetically mediated bias in decision-making driven by failure of amygdala control. Journal of Neuroscience, 29(18), 5985-91.
    • (2009) Journal of Neuroscience , vol.29 , Issue.18 , pp. 5985-5991
    • Roiser, J.1
  • 67
    • 27944495684 scopus 로고    scopus 로고
    • What are emotions? And how can they be measured?
    • Scherer, K.R. (2005). What are emotions? And how can they be measured? Social Science Information, 44, 695-729.
    • (2005) Social Science Information , vol.44 , pp. 695-729
    • Scherer, K.R.1
  • 69
    • 0033237528 scopus 로고    scopus 로고
    • Heart and mind in conflict: the interplay of affect and cognition in consumer decision making
    • Shiv, B. and Fedorikhin, A. (1999). Heart and mind in conflict: the interplay of affect and cognition in consumer decision making. Journal of Consumer Research, 26(3), 278-92.
    • (1999) Journal of Consumer Research , vol.26 , Issue.3 , pp. 278-292
    • Shiv, B.1    Fedorikhin, A.2
  • 70
    • 0017178439 scopus 로고
    • Morphine analgesic tolerance: its situation specificity supports a Pavlovian conditioning model
    • Siegel, S. (1976). Morphine analgesic tolerance: its situation specificity supports a Pavlovian conditioning model. Science, 193, 323-25.
    • (1976) Science , vol.193 , pp. 323-325
    • Siegel, S.1
  • 72
    • 33845743932 scopus 로고    scopus 로고
    • Cash and alternate methods of accounting in an experimental game
    • Solnick, S. (2007). Cash and alternate methods of accounting in an experimental game. Journal of Economic Behavior and Organization, 62(2), 316-21.
    • (2007) Journal of Economic Behavior and Organization , vol.62 , Issue.2 , pp. 316-321
    • Solnick, S.1
  • 74
    • 77952335471 scopus 로고    scopus 로고
    • Risk and time preferences: linking experimental and household survey data from Vietnam
    • Tanaka, T., Camerer, C., and Nguyen, Q. (2010). Risk and time preferences: linking experimental and household survey data from Vietnam. American Economic Review, 100(1), 557-71.
    • (2010) American Economic Review , vol.100 , Issue.1 , pp. 557-571
    • Tanaka, T.1    Camerer, C.2    Nguyen, Q.3
  • 75
    • 0040833096 scopus 로고    scopus 로고
    • The effect of myopia and loss aversion on risk taking: an experimental test
    • Thaler, R.H., Tversky, A., Kahneman, D., and Schwartz, A. (1997). The effect of myopia and loss aversion on risk taking: an experimental test. Quarterly Journal of Economics, 112(2), 647-61.
    • (1997) Quarterly Journal of Economics , vol.112 , Issue.2 , pp. 647-661
    • Thaler, R.H.1    Tversky, A.2    Kahneman, D.3    Schwartz, A.4
  • 76
    • 58149270797 scopus 로고    scopus 로고
    • Neuronal distortions of reward probability without choice
    • Tobler, P.N. et al. (2008). Neuronal distortions of reward probability without choice. Journal of Neuroscience, 28(45), 11703-11.
    • (2008) Journal of Neuroscience , vol.28 , Issue.45 , pp. 11703-11711
    • Tobler, P.N.1
  • 77
    • 0032250953 scopus 로고    scopus 로고
    • Consumption self-control by rationing purchase quantities of virtue and vice
    • Wertenbroch, K. (1998). Consumption self-control by rationing purchase quantities of virtue and vice. Marketing Science, 17(4), 317-37.
    • (1998) Marketing Science , vol.17 , Issue.4 , pp. 317-337
    • Wertenbroch, K.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.