Understanding the viability of cloud services: A consumer perspective

ECIS 2014 Proceedings - 22nd European Conference on Information Systems

Volumn , Issue , 2014, Pages

  Trenz, Manuel ^a   Huntgeburth, Jan ^a  

^a UNIVERSITY OF AUGSBURG   (Germany)

Author keywords

Business models; Cloud services; Freemium; Online consumer behaviour; Post adoption behaviour; Willingness to pay; Word of mouth

Indexed keywords

BENCHMARKING; COMMERCE; CUSTOMER SATISFACTION; ECONOMICS; INFORMATION SYSTEMS; WEB SERVICES;

BUSINESS MODELS; CLOUD SERVICES; FREEMIUM; POST ADOPTIONS; WILLINGNESS TO PAY; WORD-OF-MOUTH;

DISTRIBUTED DATABASE SYSTEMS;

EID: 84905862547     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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