Social buying: The effects of group size and communication on buyer performance

International Journal of Electronic Commerce

Volumn 18, Issue 2, 2013, Pages 127-157

  Pelaez, Alexander ^a   Yu, Martin Y ^b   Lang, Karl R ^a  

^a CITY UNIVERSITY OF NEW YORK   (United States)

^b SINGAPORE MANAGEMENT UNIVERSITY   (Singapore)

Author keywords

Buying platforms; Coordination; Electronic market design; Experimental economics; Group buying; Information overload; Social buying; Task complexity

Indexed keywords

EID: 84898459090     PISSN: 10864415     EISSN: None     Source Type: Journal    
DOI: 10.2753/JEC1086-4415180205     Document Type: Conference Paper

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