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Volumn 60, Issue 3, 2014, Pages 606-627

Optimal design of social comparison effects: Setting reference groups and reference points

Author keywords

Behavioral operations; Noncooperative game theory; Reference points; Social comparisons

Indexed keywords

MANAGEMENT; MANAGEMENT SCIENCE;

EID: 84897030007     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.2013.1760     Document Type: Article
Times cited : (88)

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