Effects of different types of free trials and ratings in sampling of consumer software: An empirical study

Journal of Management Information Systems

Volumn 30, Issue 3, 2013, Pages 213-246

  Lee, Young Jin ^a   Tan, Yong ^b  

^a UNIVERSITY OF DENVER   (United States)

^b UNIVERSITY OF WASHINGTON   (United States)

Author keywords

Freeware; Hausman Taylor estimation; Information diffusion; Online user and third party ratings; Software commercialization; Software free trials; Software sampling; Trialware

Indexed keywords

EID: 84894754930     PISSN: 07421222     EISSN: None     Source Type: Journal    
DOI: 10.2753/MIS0742-1222300308     Document Type: Article

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