Cultural diversity in television narratives: Homophilization, appropriation, and implications for media advocacy

Journal of Public Policy and Marketing

Volumn 32, Issue SPL.ISSUE, 2013, Pages 119-130

  Russell, Cristel Antonia ^a   Schau, Hope Jensen ^b   Crockett, David ^c  

^a AMERICAN UNIVERSITY   (United States)

^b UNIVERSITY OF ARIZONA   (United States)

^c UNIVERSITY OF SOUTH CAROLINA   (United States)

Author keywords

Consumer culture theory; Cultural diversity; Homophily; Narrative; Television influence

Indexed keywords

EID: 84878420225     PISSN: 07439156     EISSN: 15477207     Source Type: Journal    
DOI: 10.1509/jppm.12.025     Document Type: Article

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