Supplier Integration and NPD Outcomes: Conditional Moderation Effects of Modular Design Competence

Journal of Supply Chain Management

Volumn 49, Issue 1, 2013, Pages 87-113

  Salvador, Fabrizio ^a   Villena, Veronica H ^b  

^a IE BUSINESS SCHOOL   (Spain)

^b PENNSYLVANIA STATE UNIVERSITY   (United States)

Author keywords

Modular design; New product development; Process innovation; Product innovation; Supplier integration; Survey methods

Indexed keywords

EID: 84872745972     PISSN: 15232409     EISSN: 1745493X     Source Type: Journal    
DOI: 10.1111/j.1745-493x.2012.03275.x     Document Type: Article

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