Online drivers and offline influences related to loyalty to airline websites

Journal of Air Transport Management

Volumn 18, Issue 1, 2012, Pages 43-46

  Forgas, Santiago ^a   Palau, Ramon ^b   Sánchez, Javier ^c   Huertas García, Rubén ^a  

^a UNIVERSITY OF BARCELONA   (Spain)

^b UNIVERSITY OF GIRONA   (Spain)

^c UNIVERSITAT JAUME I   (Spain)

Author keywords

E loyalty; E quality; E satisfaction; E trust; Offline perceived value

Indexed keywords

AIRLINE INDUSTRY; WORLD WIDE WEB;

EID: 80052547235     PISSN: 09696997     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jairtraman.2011.08.003     Document Type: Article

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