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Volumn 34, Issue 6, 2010, Pages 935-953

Antecedents and consequences of trust in online product recommendations an empirical study in social shopping

Author keywords

Internet; Shopping; Social interaction; Trust

Indexed keywords

CRITICAL MASS; E-COMMERCE; EMPIRICAL STUDIES; ONLINE CONSUMERS; ONLINE PRODUCTS; ONLINE SHOPS; ONLINE SURVEYS; PRODUCT RECOMMENDATION; PURCHASE INTENTION; RESEARCH MODELS; SHOPPING; SOCIAL INTERACTION; SOCIAL NETWORKING; SOCIAL NETWORKING SITES; SOCIAL NETWORKS; TRUST; VIRTUAL COMMUNITY;

EID: 78650360699     PISSN: 14684527     EISSN: None     Source Type: Journal    
DOI: 10.1108/14684521011099414     Document Type: Article
Times cited : (232)

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